Three of Australia’s biggest outdoor media companies – APN Outdoor, QMS Media and JC Decaux – have joined forces with the powerhouse media event that is Pitch2Punch to help raise funds for beyondblue, and they need the help of the media buying industry.
Pitch2Punch is offering Australia’s media-buying community $150,000 worth of outdoor media space to the highest bidder, with 100 per cent of all funds received going directly to beyondblue to help raise awareness of anxiety and depression across Australia.
Depression is one of the biggest causes of disability worldwide, with eight people committing suicide in Australia every day, while many Australians are likely to experience depression in their lifetime.
“Unfortunately, anxiety and depression doesn’t discriminate” Pitch2Punch organiser Gareth Eden-Styche said.
“It’s an ongoing battle that too many people have to make, and no doubt our industry is just as affected as so many others.
“While we like to do our little bit to help get people talking about how they feel, charities clearly do a much better job, which is why we proudly support beyondblue.”
This year, the amazing folk at APN Outdoor, QMS and JC Decaux have thrown their hat in the ring to help, and all they need now is the rest of the media buying industry to throw their weight around to make a real difference.
The $150,000 media package will be auctioned live at Pitch2Punch on Friday 28 July, but if you can’t be there or you just can’t wait to put in a bid, make a silent bid right now simply by emailing [email protected].
If your bid remains the highest at the end of the live auction, the package is yours.
Up for sale is a $50,000 media voucher from APN Outdoor, $50,000 of digital large-format media from QMS and $55,000 in large format digital media at specific Melbourne and Brisbane sites from JC Decaux.
If your bid is the winning bid, you can pay by credit card through Pitch2Punch’s Everyday Hero donation page or via an invoice. So really, there’s no excuse.
Become an industry champion. Outbid your competitor. Send your silent bid today!
For more information on the auction, click here.
