Twitter Announces Over 200 Emojis For Rio

Twitter Announces Over 200 Emojis For Rio
SHARE
THIS



Twitter has unveiled its plans for the Rio 2016 Olympic Games, highlighted by a dedicated section in Moments that will feature content and stories unfolding during the Games. Twitter also announced the launch of more than 200 hashtag-triggered Twitter emojis.

“Twitter’s activation of the Rio 2016 Olympic Games will bring fans around the world together to see what’s happening with the teams before, during and after the top athletes compete for glory,” said Leslie Berland, CMO of Twitter. “Twitter, Vine and Periscope will offer fans inside access, commentary, highlights and conversation throughout the Games and as the action unfolds.”

Twitter Emojis, #Stickers and key accounts:

Fans across the globe can share their passion for their favourite teams on Twitter with 207 team emojis. Tweeting with the three-letter country code hashtag will trigger flag emojis for every team, including the Refugee Olympic Team (#ROT). Fans can also trigger over 50 Olympics and sports emojis on Twitter.
The hashtags that trigger the emojis will be available in English, French, Portuguese, and Spanish.  The hashtags that trigger sports emojis, as well as #Rio2016 and #Olympics, are also available in Japanese, Korean, and Arabic. All emojis will be available in the coming days.
OlympicsEmojis_All

Moments and Stickers:

Just in time for the Games, there is a new Rio 2016 section in Moments and it’s easier than ever to follow along with everything related to your team.
You’ll see the option to follow country specific Moments, which will last throughout the Games, so the best of what’s happening with your team will appear in your timeline for the entirety of the Olympics. You can also just opt to follow your favourite sports and events to see these Tweets in your timeline, or catch up on what you missed every day with recap Moments that will highlight results, medal counts and more. Of course, when a Moment that you follow ends, so do the Tweets, leaving your timeline the way it was before. Get ready for the Games and check out the Rio 2016 section in the Moments lightning bolt tab now – all these types of Moments will be available in the coming days.

Periscope and Vine:

Periscope and Vine will bring fans closer to the Games as well. Periscope broadcasters sharing videos and titling their broadcasts with hashtags related to the Games will activate a custom heart for the Olympics. Periscope will also have a featured channel featuring great content.
Olympic-related content will be featured in the Explore section on Vine’s mobile apps, and when people double-tap a Vine from @Olympics and various team accounts, they’ll find an Olympic Flame instead of a heart.

Rio:

Fans in Rio will also feel the Olympic spirit through Twitter. Tweets from all over the world will be projected live on Rio’s aqueduct Arcos da Lapa.
Additionally, the ‘Olympic Boulevard’, in the heart of Rio’s historic centre, will feature Olympic-related Tweets on big screens, and a customized tour bus called ‘Twitter Buzz’ will be displaying live Tweets and Periscope broadcasts through its windows in routes around the city, offering free wi-fi to enhance the fan experience.

Please login with linkedin to comment

einsights International Convention Centre Sydney McDonald's. Taco Bell oak Social Media Stav and Abby Upfronts

Latest News

QUT Business School Launches “Make it Real” Via BCM Group
  • Campaigns

QUT Business School Launches “Make it Real” Via BCM Group

Queensland University of Technology (QUT) Business School has launched a new brand platform, developed by BCM Group, built to encourage prospective students to upskill, invest in themselves, and nurture their inner entrepreneur.

Making A Name For Your Brand In A New Market: Tips For Launching A Campaign Globally
  • Opinion

Making A Name For Your Brand In A New Market: Tips For Launching A Campaign Globally

Jacqueline Gonzales [featured image] is the Head of Global Marketing at Squarespace. In this piece, she shares her best pieces of advice for launching a campaign globally. It’s estimated that we see between 6,000 to 10,000 ads every single day. In today’s digital landscape we’re constantly bombarded by so many different brand messages from every […]

Opinion

by B&T Magazine

B&T Magazine
Acast Announces New Podcast ‘The Elements’
  • Media

Acast Announces New Podcast ‘The Elements’

From the audio producer of The Teacher’s Pet comes The Elements, a new Acast Creator Network podcast hosted by Thredbo survivor Stuart Diver. The Elements is a  podcast that journeys into the heart of surviving a natural disaster and will be hosted and distributed by the creator-first podcast company Acast as part of the Acast Creator […]