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Reading: The Brand Agency Designer Carly Moone Launches Children’s Book To Raise Money For Bushfire Victims
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B&T > Media > The Brand Agency Designer Carly Moone Launches Children’s Book To Raise Money For Bushfire Victims
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The Brand Agency Designer Carly Moone Launches Children’s Book To Raise Money For Bushfire Victims

Staff Writers
Published on: 31st January 2020 at 7:35 AM
Edited by Staff Writers
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Brand Agency designer Carly Moone, with her husband Seb, have created a children’s book to raise money for the victims of the country’s continuing bushfire crisis.

As fires still burn across the country, the picture book celebrates and supports Australia’s secret superheroes – our firies.

Illustrated and written by the couple it is centred around a little girl and her dad (a farmer) who’s a volunteer firefighter.

Inspiration for the book came from Carly and Seb’s personal experience of bushfires in their home town of Tambellup in country Western Australia, on their family sheep and crop farm.

After seeing the way their family, neighbours and friends so selflessly reacted to bushfires, Carly and Seb were inspired to find a way to donate their time and skillset to the cause.

The project has received an overwhelming response so far with the target of $10,000 funding being achieved within 24 hours.

However, the more funds pledged, the cheaper the printing costs and the more money to the charities that need it. For more information and to buy the book.

 

 

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Tim Addington
By Tim Addington
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Tim Addington is a communications professional with decades of experience in journalism and public relations across leading newspapers, magazines, and agencies in the UK, Middle East, and Australia. He is the founder and Director of TAG PR. Tim's extensive career includes serving as the head of Publishers Australia and Communications Director at independent Sydney advertising agency The Works. Tim was the Associate Publisher and Editor of B&T from 2007 to 2012. Prior to his time in Australia, he worked as the launch News Editor and then Editor of Campaign Middle East. He began his career at London’s largest news press agency before moving on to UK national daily newspapers. Tim is also an active participant in the industry, regularly moderating at conferences and serving as a judge for the CommsCon, Mumbrella, and B&T Awards.

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