UM Appoints Jessica Lauria As Sydney Managing Director
Media agency UM Australia has appointment Jessica Lauria as managing director, UM…
Dyson Retains UM Australia, Omnicom Blows Away Rivals In Global Review
Dyson doesn't just make overpriced hoovers, y'know. It also makes overpriced hairdryers…
Atomic 212°, Hero & Apparent Top Pitch Winners: Holdcos Dominate Media, Indies Dominate The Rest
B&T's picture editors working overtime to pull together this masterpiece of a…
New UM CEO: Stephanie Douglas-Neal Replaces Anathea Ruys
Douglas-Neal becomes the top dog at UM. And she comes with some…
Defence & Future Made In Australia Campaigns Power Government Ad Blitz; VML, Droga5 Win Biggest Contracts
Albo spends $40+ million on defence recruitment just in case Trump wants…
Here’s What We Know About Omnicom’s Takeover Of Interpublic One Week In
Here's everything we know about Omnicom & IPG. Which to be fair,…
Kristiaan Kroon, Mark Jarrett & Donna Bartlett Confirmed As New Leaders Of Omnicom Media Australia
KK, MJ and DB finally confirmed as leaders of Omnicom Media. Not…
Omnicom Shake-up: DDB Australia Joins Clems, Lee Leggett Moves To Group Role, FCB & DDB NZ Become McCann
Omnicom’s agency reshuffle is like Snakes and Ladders: climbing, merging and navigating…
Omnicom Eats IPG: What It Could Mean For Australia
B&T takes a punt on Omnicom 2.0 rejigging, reminding readers this masthead…
30 Under 30 Champion Rahma El Sayed: ‘You Have To Be A Little Cringe & Embarrassing If You Want Your Career To Grow’
That doesn't mean get on the table and sing your favourite T…
Last Orders For UM & Thinkerbell As Menulog Shuts Down
Last orders for Menulog and it sadly it means we will only…
Dyson Reviews $750M+ Global Media Account
The world's favourite manufacturer of over-priced, over-engineered vacuum cleaners is reviewing its…
Who’s Missing From The Room? — Inclusion Must Be Baked Into Briefs To Drive Effective Multicultural Marketing
Despite the array diverse faces in this image, in turns out there…
Measurement Matters: How Publishers Can Lean In To Protect Marketing Investment
When Ruys and Innis coming knocking, B&T opens the door. Not that…
UM Poised To Win Village Roadshow’s Media Account
UM will be harnessing Wizard of Oz vibes this Halloween after pulling…
Media Buyers Praise ‘Polished’, ‘Confident’ Event, But Did Nine’s Upfront Lack New Announcements?
With Nine's show last night, B&T's eagerly anticipated upfront arancini ranking inches…
Who Are The Industry’s Sharpest Thinkers? It’s B&T’s Best Of The Best Media Agency Strategy Chiefs!
Want to find adland's biggest thinkers? You could do worse than this…
UM’s Andrew Harris Joins Noisy As Business Director
B&T fears for Harris' eardrums if Noisy is, in fact, loud.
‘One Destination, Endless Possibilities’: Amazon Talks Up Scale, Unified Buying, Netflix Integration & Ad Formats
Amazon Ads delivered its big pitch to advertisers yesterday. And delivered it…
YouTube’s Brandcast: Creator Focus & Effectiveness Messages Land, But Buyers Want More Details & Aussie Context
Brandcast dished out tin foil hats like they were going out of…
SBS Bares All: Buyers Celebrate World Cup Plans & Ad Load Narrative But Who Really Benefits From Ad Opt Outs?
SBS more than lives up to its 'Sex Before Soccer' mantra.
UM’s Anathea Ruys Joins Wheelchair Rugby Australia Board
Wheelchair Rugby adds taps adlanders for new board role. Something we're entirely…
UM Australia Elevates Brittany Crowley To National Head Of Investment
Brick-by-brick Crowley has built her way to national head of investment.
Avenue C Hires Top Sydney Strategist Matt Furlong
Another top signing for Avenue C, who are not to be confused…
News Corp Australia All Screens: Industry Leaders Welcome Tubi Addition & Audience Incrementality, But Call For Independent Measurement
Media buyers have reportedly been having rabbit-tinged nightmares after News Corp's All…
Optus Says ‘Yes’ To Accenture Song For Creative & Media Duties, BRX & Apparent Also On Board
After squeezing through an open window in Optus' office & navigating labyrinthine…
UM Taps M+C Saatchi Group’s Lisa McMillan To Lead Federal Government Account
McMillan the stand out in a pitch process that only took a…
UM, PHD & Nunn Media Finish 2024 On Top For New Business As $1.67B Worth Of Accounts Change Hands
It was pitches galore in 2024, so here's B&T revealing who won…
Make The Logo Bigger: 70% Of OOH Ads ‘Don’t Work’ But Are The Solutions More Obvious Than They Might Seem?
A sure-fire way to keep a client is whacking their logo on…
UM Government Head Brett Elliott To Join Dentsu As Media Chief Operating Officer
Elliot swaps Dentsu for UM. Says he'll miss the complementary tonkotsu the…
UM Unveils New Agency Proposition & Philosophy: Full Colour Media
UM channels Joseph and his technicolour dreamcoat in this refreshed proposition.
King Living Brings UM To The Table For Media Account
It'll be chaise lounges and sofa beds all round in the UM…
Voice Referendum Powers Government Ad Spend Splurge; VML Lands Biggest Contract of FY24
The government also saw fit to spend heaps on ads about the…
Mindshare Romps To New Business Success, Half Dome Top-Preforming Indie, Initiative Feels Pinch From Global Amazon Loss
New COMvergence data shows which Aussie media agencies were hot in 2024…
Chery & UM Turn To Vogue Australia For A Fashionable Launch
EVs remain a hot topic. Chinese-made EVs a hotter topic. The petrol…
Yahoo’s Afterpay Media Network “A Big Shakeup”, While AI Tools Remain Vague
B&T still digesting all the news from Yahoo's upfronts. Here's a re-cap…
