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Reading: Study: Apparently Women Really Do Prefer Shopping To Sex
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B&T > Media > Study: Apparently Women Really Do Prefer Shopping To Sex
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Study: Apparently Women Really Do Prefer Shopping To Sex

Staff Writers
Published on: 16th July 2018 at 12:20 PM
Staff Writers
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In what can only be musics to the ears of Myer shareholders, a new study has found that women actually do prefer shopping to having sex.

The results of the survey were unveiled yesterday in the UK’s Mail on Sunday’s women’s glossy insert magazine You.

Asked if they’d rather give up shopping or sex, 59 per cent of the 2000 women surveyed chose sex, with just 41 per cent saying they could do without retail therapy.

While 75 per cent said they’d rather take a holiday somewhere sunny over sex with their partners.

Other results of the study found:

  • Women in their 40s and 50s said they were far more satisfied with their sex lives now than when they were in their 20s.
  • Just six per cent of women who responded to the survey admitted they’d ever cheated on their partners.
  • 86 per cent of the women surveyed also said they believed that their partners had been faithful during their relationship.
  • In bad news for sales of Fifty Shades Of Grey, women weren’t turned on by wild fantasies or sexual experimentation, while porn was also a major turn-off for many women.
  • 95 per cent said they would opt for true love over great sex.
  • Women respondents in their 40s and 50s also valued honesty, conversation and trust as much as they did physical attraction in a relationship.

 

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TAGGED: Daily Mail, Shopper Marketing
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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