B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Pinterest
  • Federal Election
  • AFL
  • Anthony Albanese
  • NRL
  • WPP
  • AI
  • State of Origin
  • Thinkerbell
  • Channel 10
  • EssenceMediaCom
  • B&T Women in Media
  • Spotlight on Sponsors
  • Meta
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: South Australian Tourism Commission Names Erik De Roos Executive Director Of Marketing, As Brent Hill Steps Down
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Advertising > South Australian Tourism Commission Names Erik De Roos Executive Director Of Marketing, As Brent Hill Steps Down
Advertising

South Australian Tourism Commission Names Erik De Roos Executive Director Of Marketing, As Brent Hill Steps Down

Staff Writers
Published on: 2nd June 2021 at 12:35 PM
Edited by Staff Writers
Share
2 Min Read
SHARE

The South Australian Tourism Commission has appointed Erik de Roos (pictured) to Executive Director of Marketing after Brent Hill stepped down.

Hill will be leaving his role at the end of June to take up a position at an as-yet-unspecified international tourism agency. de Roos will begin his role on July 12.

de Roos has 20 years of industry experience, having spent the last five years as CMO at San Remo Macaroni company.

Rodney Harrex, SATC chief executive, said “Erik brings a strong marketing background, is a creative thinker and is passionate about driving our brand as we continue our work to recover SA’s visitor economy.”

“He has broad experience across Australia and from his international placements, has been behind some of our strongest SA brands (such as San Remo, Balfours, Jacob’s Creek, Journey Beyond and the Motor Accident Commission) and is very excited to join the SATC and get to work.”

Erik de Roos said, “I am beyond thrilled to join the SATC team and carry on with the great work already being done.”

“Working at the SATC has been a long-held professional ambition of mine and to be joining at such a pivotal time is an extremely exciting prospect. The agency is widely respected across the tourism and business sectors for delivering best-practice marketing campaigns and I can’t think of a better brand to work with. I love the passion and the “get it done” attitude of the SATC, so I’m very keen to meet the team and be a part of it.”

Recent work by the SATC includes their latest campaign, ‘For Those Who Want A Little More’, which launched earlier this week.

 

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: SATC, South Australian Tourism Commission
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Kyle Sandilands & Natalie Barr Feature In The Nightly’s Deep Dive On Influence
20/06/2025
City Of Melbourne Positions Melbourne As The Venture Capital With Campaign Via By All Means
20/06/2025
WPP’s Rob Reilly: AI To Return “Managers To Makers”
20/06/2025
Monks Innovation Chief Henry Cowling: There’s Never Been A Worse Time To Be In Advertising
19/06/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?