S4 Capital, a digital advertising firm, had reported revenue of almost £122 million in Q1, approximately AU$219 million.
In the same period last year, the firm netted approximately £71 million, a revenue increase of 35 per cent.
S4 Capital will now raise its like-for-like net revenue target from 25 per cent to 30 per cent.
Their gross profit for Q1 was nearly £104 million, an increase of 33 per cent.
Sorrell said, “We believe we will be able to target a further three tech clients this year, which would total eight, of which six would be in tech and telecommunications.”
He also described the situation as “extremely optimistic” for both 2021 and 2022, as a result of the “huge global fiscal and monetary stimulus introduced to counter the impact of the pandemic.”
“The chickens may come home to roost in 2023.”
In 2020, the firm added a number of significant clients to its repertoire, including T-Mobile’s in-house digital media and BMW and Mini’s pan European account.
Here we have it: all the winners for this year’s 2021 Snapchat Young Lions Competition. The Misfits Media Company, proud official representatives of the Cannes Lions Festival in Australia, is delighted to share the winners for this prestigious award. After presenting their second-round pitches, all the shortlisted candidates were evaluated by 50 esteemed industry judges. […]
IAB Australia has announced that the MeasureUp conference will return for its fifth year on 27th October and is seeking submissions for smart and engaging speakers, sessions or workshops from Australia’s media and marketing industry. As investment in digital advertising continues to outpace the rest of the media sector representing two-thirds of the paid advertising market, […]
In-Play advertising platform Admix has announced a new partnership with Integral Ad Science (IAS). This integration with IAS makes Admix the only In-Play advertising company to offer ad inventory that is measured and verified by a trusted, independent partner. This ground-breaking news means that the quality of Admix’ In-Play advertising is independently assessed and verified […]
The Children’s Tumour Foundation (CTF) has teamed up with international fashion photographer and industry veteran Scott Ehler, to develop a striking campaign that aims to shine a light on a lifelong, genetic condition called Neurofibromatosis (NF). Progressive and unpredictable, NF causes tumours to form on nerves in the body, including the brain and spine. In […]