Reports: Paramount+ Wins A-League Rights

Reports: Paramount+ Wins A-League Rights

Australia’s newest streaming service has reportedly secured the rights to a major sporting league before it has even launched.

Football journalist Ray Gatt tweeted last night that Paramount+ and Channel 10 – both owned by ViacomCBS – had secured the rights to broadcast the A-League for the 2021-22 season.

An official announcement is expected to come in the next few days.

The deal may follow a similar structure to the current Super Rugby deal with Nine and Stan, where Nine broadcasts one match a week on free-to-air, while the rest of the fixtures are show live and exclusive on Stan.

Foxtel is the incumbent rights holder for the A-League.

Winning the A-League rights will come as a big win for Paramount+, as it competes with streaming services Stan Sport, Kayo, Optus Sport and Amazon Prime.

Paramount+ will officially launch in Australia in August and will cost Aussies $8.99 a month.

The new service will feature content from SHOWTIME®, BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures, the Smithsonian Channel and Sony Pictures Television, as well as a selection of local content.

ViacomCBS last year announced 10 All Access would be rebranding to Paramount+, with ViacomCBS executive vice president and chief content officer Beverley McGarvey saying: “the rebrand of 10 All Access to Paramount+ confirms its place in ViacomCBS’ global streaming network which will carry iconic ViacomCBS library content.”




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