NRL Grand Final fails to hit AFL heights on Twitter

NRL Grand Final fails to hit AFL heights on Twitter

Although the Twittersphere went into its expected overdrive on Sunday night for the NRL Grand Final between the Sydney Roosters and the Manly Sea Eagles, the numbers fell well short of the mania of the previous weekend’s AFL Grand Final in Melbourne.

Total social messages hit 145,435 on Sunday for the big NRL finale, with 111,565 of those coming on Twitter. This represented 63,000 fewer messages than the AFL Grand Finals received a week previously.

The fact that two Sydney teams were in the final is said to have contributed to the lack of tweets from elsewhere around the country.

The following is a word cloud showing the location of the location of the NRL tweeters (based on a random sample of 3000 tweets:  

There were 31,860 messages at its daily peak on the 6 October.




Please login with linkedin to comment

Latest News

Boomtown’s Final Masterclass Of 2023 Attended By Almost 100 Media Reps
  • Media

Boomtown’s Final Masterclass Of 2023 Attended By Almost 100 Media Reps

Don’t treat regional media as a charity, but a real growth opportunity: That’s the message from Boomtown’s final masterclass of 2023, attended by almost 100 media industry representatives from across the nation. The masterclass was part of a series of educational sessions, delivered by Boomtown, the media collective championing advertising in regional Australia. The sessions […]

a data analyst using technology AI for working tool for data analysis Chatbot Chat with AI, using technology smart robot AI, artificial intelligence to generate something or Help solve work problems.
  • Advertising

Introducing Yahoo Blueprint: A New AI-powered Suite For Better Ad Performance & Optimisation

Yahoo Advertising has launched Yahoo Blueprint, a central AI suite that powers performance-based solutions within the Yahoo DSP. Fuelled by over 335 million logged in Yahoo users globally, Yahoo Blueprint enhances decisioning, makes AI more accessible, and serves as a results-driven guide throughout the campaign lifecycle to deliver better outcomes for advertisers. This new AI […]

Publicis Sapient Announces Launch Of PS Hummingbird, Expanding Its Generative AI And Cloud Capabilities With Microsoft
  • Technology

Publicis Sapient Announces Launch Of PS Hummingbird, Expanding Its Generative AI And Cloud Capabilities With Microsoft

Publicis Sapient, a digital business transformation company, today announced the launch of a new joint venture with Tquila called PS Hummingbird. Lead image: Nigel Vaz CEO of Publicis Sapient The partnership with Tquila, with whom Publicis Sapient has collaborated on several other ventures, will extend Publicis Sapient’s generative AI offerings powered by Microsoft Azure, Microsoft […]