Initiative Publishes Australia’s Hottest 100 Cultural Moments For 2019

Initiative Publishes Australia’s Hottest 100 Cultural Moments For 2019
SHARE
THIS



In recognition of the power of cultural influences in driving people’s choices in life, IPG’s Initiative has researched and published Australia’s “Hottest 100”. The listing is a collation of the top 100 cultural moments across Australia in 2019. Read it in full here.

For the second year running “Hottest 100” examines 10 separate cultural verticals and the moments that mattered within them. This year’s list ranges from the absolute domination of Avengers Endgame in movies to the invasion of politics into the world of E-Sports.

The top categories researched for the 2019 listing are: gaming, movies, content, fashion, memes, news, sport, audio, influencers and music.

“We saw The Teacher’s Pet uncomfortably glue people to podcasting, Area 51 take over the internet and a simple Egg take on the undisputed #king of Instagram, Kylie Jenner,” said Initiative chief strategy officer Sam Geer.

“While Australian culture was undeniably divisive in 2019, there were also moments that brought us together, whether it be the schadenfreude of watching Fyre Festival go down in flames or Australia’s shock-jocks finally being held to account.”

If you’re after a culture-binge, an interesting reflection of the year that was, or just unsure of what “30-50 feral hogs” refers to… then this year’s Hottest 100 is for you.

Please login with linkedin to comment

Initiative

Latest News

New Talent Agency, Liquorice Plants Roots In NZ
  • Marketing
  • Media

New Talent Agency, Liquorice Plants Roots In NZ

The brainchild of co-founders Gina Williams-Folau (main photo) and Greer Bland, the talent agency Liquorice was born out of a desire to make things easier for brand managers. Liquorice offers social talent for brands wanting to hit the sweet spot with Kiwi audiences. Launching with a roster of big names on board including Millie Elder-Holmes, Athena […]

Anglicare WA Makes Winter Chill Contagious In Campaign Via Wunderman Thompson
  • Advertising
  • Campaigns

Anglicare WA Makes Winter Chill Contagious In Campaign Via Wunderman Thompson

9000 Western Australians experiencing homelessness are about to face cold winter nights. To call for donations to the 2021 Winter Appeal, Anglicare WA has released a chilling video with renowned actor Liam Graham, best known for his starring roles in Greenfield and The Heights, experiencing mild hypothermia after spending one hour in a commercial freezer. […]

Blackmagic Design Helps Create Latest Ad For Chris Hemsworth’s Centr Fitness App
  • Advertising

Blackmagic Design Helps Create Latest Ad For Chris Hemsworth’s Centr Fitness App

Blackmagic Design has shared how its products were used to shoot the latest commercial campaign for Chris Hemsworth’s fitness training app, Centr. The new campaign, which promotes the progressive 10 week workout plan ‘Power’ replicates the same protocols used to prepare the actor for his latest appearance in the upcoming Marvel franchise film, Thor: Love […]

Webprofits To Aggressively Drive Airtasker’s UK Growth Plan
  • Marketing

Webprofits To Aggressively Drive Airtasker’s UK Growth Plan

Airtasker has chosen leading independent digital growth consultancy, Webprofits as a strategic partner to help them expand to new markets. Following a successful IPO in early 2021, Airtasker set its sights on the next strategic objective — expansion and growth in the UK market. After careful review, they partnered with the growth marketing specialists at […]

Cresta’s Awards See Upturn As Ad Spend Starts To Return
  • Advertising

Cresta’s Awards See Upturn As Ad Spend Starts To Return

Cresta Awards has announced that despite having a few more weeks before entries close, this year’s Cresta Awards has surpassed its entries for the whole 2019 Season. Cresta sees this as evidence, not just of evolution in its own awards but of a wider measure of industry confidence and resilience in many markets. The awards […]

Seattle, USA - Aug 19, 2019: The new Google building in the south lake union area at twilight.
  • Technology

Reports: Google Draws The Ire Of EU (Again)

B&T's editor takes great pleasure in an opportunity to use 'ire' in a headline, despite having no idea what it means.

by B&T Magazine

B&T Magazine