MediaCom has appointed Matt Mills as Client Partner, formally executive director & head of communications planning at OMD.
With over 20 years of experience in the media and communications industry, Mills is an established professional with an intimate knowledge of agency environments.
Joining MediaCom from previous employer OMD, Mills brings a wealth of knowledge across a broad range of client categories including Entertainment & FMCG.
Mills’ experience and leadership across a broad range of verticals will help MediaCom accelerate growth across their entire national client base, specifically Victoria-based FMCG client, MARS.
Mills will also assist in attracting and retaining talent internally and externally MediaCom’s business to create the next generation of leadership within the agency.
MediaCom Melbourne Head of Client Partnerships Rob Moore said of his appointment, “We are thrilled to welcome Matt into the MediaCom family.
“With a resume as distinguished as Matt’s his ability to clearly distil a client’s needs from brief to world-class work is evident.
“His eye for an opportunity, combined with MediaCom’s suite of powerful business tools and applications is a recipe for accelerated growth that will fuel MARS’ business; and will be a catalyst for the kind of transformative thinking that is MediaCom’s heartland.”
Mills added, “I have been admiring the rapid development of MediaCom from afar for some time, so when the opportunity arose to join the team I jumped at it.
“It’s an exciting time of shared growth for the agency and our clients with MediaCom’s integrated systems planning a driving force behind both. I can’t wait to get stuck in!”.
MediaCom ANZ CEO Willie Pang said, “We are determined to be the market leader in Melbourne and key appointments like Matt’s is evidence of how we are continuing to invest in market-leading talent.
“As we proceed to invest heavily in digital and technology transformation, we need people with diverse skill-sets to help diagnose client challenges and implement the best of MediaCom’s ‘applications’ in order to help solve these challenges.
“Matt is one of these people, as well as being one of the most credible and established Client Leaders in Melbourne.”
Effective immediately, Mills will report directly into Rob Moore, Head of Client Partnership of MediaCom Melbourne.