P4 Group Becomes A Full-Service Powerhouse

Following a year of significant growth and the addition of services, P4 Group has further solidified its offering with the announcement that Evoke Communications will join P4 Group to offer a fully integrated ‘one-stop-shop’ approach to marketing and communications.

Led by founder and CEO Adrian Basile, P4 Group welcomes Nina Ellingsen and Melody Nalatu to the management team as Marketing Communications Directors.

P4 Group will offer Evoke Communications existing clients an integrated offering through its Brisbane, Sydney and Gold Coast offices, with CEO Adrian Basile saying this was a final step in building an all-encompassing mar-comms solution for current and future clients, of both brands.

“The days of taking a single-handed approach to communications are long gone – to survive today’s market, you need to be able to offer multi-faceted solutions to clients in order to keep up with the rapidly transforming media landscape,” Basile said.

“We have strengthened our offerings in communications and marketing strategy, publicity, digital, design, corporate communications and stakeholder relations all under one roof, effectively meaning our clients only require one consulting team to manage across all of these disciplines.

“As well as an expanded service offering, the Evoke team will bring with it a wealth of experience across a diverse range of industries and we couldn’t be more thrilled to welcome them into the P4 Group fold,” he said.

Nina Ellingsen said “Our clients are made up of forward-thinking business owners whose needs are constantly changing in order to remain on the front foot in their respective industries. Joining P4 Group allows us to provide end-to-end solutions seamlessly, helping them continue to succeed and grow”.

“We’re excited to become part of P4 Group and, in particular, to see our clients benefit from the expertise that the company has built over the last 22 years,” she said.

In addition to P4 Group’s list of high-profile clients such as News Corp’s Bridge to Brisbane Day, Brisbane Festival, Spicers Retreats and Goodlife Health Clubs, the agency welcomes Gold Coast Integrated Resort, Mates4Mates, Apollo Property Group, Base Architecture, Lutheran Community Care and Verde Design Group to their burgeoning portfolio as a result of the move.

Celebrating 22 years in business in 2017, P4 Group now boasts a 26-strong team of communications professionals and operates out of offices in Brisbane, Sydney and the Gold Coast.

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