CHE Proximity has welcomed Vanessa Nicol (feature image) back to Australia as Managing Director of its Sydney office.
As a single agency across two locations, Nicol will also be a member of the agency’s leadership team, responsible for all aspects of its operation.
A key focus of her role will be leading CHEP’s Telstra relationship, which spans across Melbourne and Sydney.
Nicol is no stranger to executive roles and is an expert in telecommunications.
Prior to joining CHEP, Nicol’s career has spanned both client and agency sides in business, creative and media roles.
Most recently Nicol led Spark relationship for Clemenger Group in Auckland.
And prior to this, OMD’s Telstra relationship and M&C Saatchi’s Optus relationship.
CHEP CEO, Chris Howatson, said: “Vanessa is intelligent, charismatic and full of energy.
“She brings a balanced perspective thanks to her creative, media and client side experience, making her a perfect leader at CHEP, as we transform more business with our connected creativity offer”.
CCO, Ant White, said: “Vanessa’s reputation for understanding the value of ideas in solving real client problems is well recognised.
“The conversations we are already having promises a great year ahead”.
Nicol commented: “It’s a privilege to join CHEP and lead the Sydney office, being part of the growth and strong culture that exists within the agency.
“I look forward to partnering closely with clients, solving business challenges our lens of connected creativity”.