It’s the end of the TV ratings for 2015 and for the ninth year in a row Channel Seven has emerged with the bragging rights amongst the free-to-air players.
Seven won in both audience share and ad revenues, however, second-placed Nine still managed to land a few blows on its arch rival – winning the highly coveted 18-49 year old bracket and having five of the top 10 (non-sport) rating shows for 2015 (see below).
Seven had 20.7 per cent of the audience share and that grew to 29.3 per cent when you added in its secondary network channels. Nine had 19.7 per cent share and 28.1 per cent when you addd in its secondary channels.
In last month’s SMI ad share figures, Seven had 39.4 per cent share, Nine had 37.4 per cent and the ever-improvign Ten had 23.2 per cent.
“It’s nine years in a row in all people and in 2016, we’ll make it 10 in a row,” Seven’s director of programming, Angus Ross, told The Australian.
While Nine was more content to sign about its successes in the highly-prozed 18-49 demographic. “We’re absolutely dominant in the demographics advertisers want,” said Nine’s head of programming and production, Andrew Backwell.
“We’re not interested in total people. American networks never talk about total people, they talk about 18-49.”
According to the OzTam metro figures the top rating regular shows for 2015 were:
1. My Kitchen Rules Seven 1,650,000
2. The Voice Nine 1,550,000
3. 800 Words Seven 1,325,000
4. The Block Triple Threat Room Reveal Nine 1,275,000
5. Nine News Sunday Nine 1,244,000
6. Seven News SundaySeven 1,220,000
7. Married At First SightNine 1,198,000
8. MasterChef Australia Ten 1,180,000
9. The Blocktag on Sunday Nine 1,194,000
10. The Killing Season ABC 1,142,000