Man Strapped To Giant Billboard, Gagged & Shamed For Crimes Against Pizza

Man Strapped To Giant Billboard, Gagged & Shamed For Crimes Against Pizza

An outdoor ad for a frozen pizza company has gone viral after it strapped a chap by the name of Kevin to a billboard, gagged him and shamed him for suggesting banana was a legitimate pizza topping.

The eye-catching stunt was the work of British frozen pizza and garlic bread brand Goodfellas and appeared in the London suburb of Shoreditch and came with the slogan “Bananas don’t go on pizza Kevin” alongside the poor fellow who was seated a good 10-feet in the air.

Goodfellas claimed the stunt was based on recent research of 2000 Brits that aimed to discover the nation’s biggest crimes against pizza.

Vegetables on pizza and four seasons-style toppings were ranked bottom of the pile for favourite pizza toppings. Other unpopular toppings included anchovies, pineapple and tuna.

Still, no sign of B&T’s most despised topping – the dastardly artichoke.

A quarter of respondents also said they would either be concerned about their compatibility or would feel less attracted to a partner if they committed “a crime against pizza”.

It follows recent media coverage in the UK of Roscoe’s Pizza in the sleepy village of Corwin, near Cincinnati, Ohio, who claimed its most popular pizza topping was, in fact, banana.

The top seven pizza crimes according to the Goodfellas study included:

1. Soggy crust (23 per cent)

2. Burnt crust (16 per cent)

3. Not enough cheese/No cheese (15 per cent)

4. Eating it with a knife and fork (12 per cent)

5. Eating it cold (11 per cent)

6. White base pizza with no tomato (10 per cent)

7. Dipping it in ketchup (nine per cent)

 




Please login with linkedin to comment

Goodfellas Out Of Home

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]