Kmart Forced To Introduce Online Bookings As Melbourne Shoppers Flock To Stores

Kmart Forced To Introduce Online Bookings As Melbourne Shoppers Flock To Stores
SHARE
THIS



Melburnians are currently celebrating the end of one of the world’s strictest and longest lockdowns.

Many will mark the occasion with a visit to their favourite cafe or a catchup with friends and family.

But for hundreds of Melburnians, the best way to celebrate their newfound freedom was with a visit to their favourite budget homeware store.

With Melbourne’s lockdown laws lifting at midnight last night, Kmart was one of the only venues in the city that was ready to reopen in time.

Video has since emerged of huge lines of people waiting outside Kmart stories in the minutes before the clock ticked over.

One shopper told 7News they had been waiting outside the shop from 6pm.

The large crowds are obviously not a good look given the strict lockdown measures that have been in place recently.

To ease concerns, the retailer has introduced an online booking system, so shoppers can visit stores knowing they can avoid large crowds.

Shoppers must nominate their preferred store, how many people will be visiting and a preferred time from the available times.

“We will open our doors on Wednesday 28th October, but for your safety, we will limit the number of customers allowed in a store at one time for stores located in Metro Melbourne,” Kmart says on its website.

“Our Social Q app is here to save you time and get you into store as quickly as possible during busy periods – either use the app before you leave home to save your spot in store, or if there’s a line when you get to store, use the app to save your spot without lining up.”

And the spots are quickly filling up.

A visit to the website shows the Moonee Ponds store is currently entirely booked out for visits this morning.

Please login with linkedin to comment

Latest News

The Try-On Evolution: Levi’s Join Bitmoji On Snapchat
  • Media

The Try-On Evolution: Levi’s Join Bitmoji On Snapchat

From Friday, December 4, Snapchatters and Bitmoji users will be able to pair with their own Bitmoji avatars with Levi’s casualwear apparel. The Levi’s x Bitmoji designs will also appear across a variety of experiences on Snapchat including Chat and games, on the Snap Map and in Lenses. All products will be available for purchase […]

Ex-Hogarth Executive & Fusion Co-Gounder Bucks Agency Model With New Product Design Firm, Diagram 
  • Advertising

Ex-Hogarth Executive & Fusion Co-Gounder Bucks Agency Model With New Product Design Firm, Diagram 

John Chaplin (pictured), former Chief Product Officer of Hogarth Australia and Co-founder of award winning digital agency Fusion, has launched a new digital product design company, Diagram. Based in Sydney, Diagram are a collective of creators and makers who partner with individuals, agencies, startups, business and industry to design and build considered, elegant digital products. […]

Salesforce Makes Moves In Automation And Digital Transformation As Part Of Dreamforce 2020
  • Media

Salesforce Makes Moves In Automation And Digital Transformation As Part Of Dreamforce 2020

After announcing the mega acquisition of workplace chat company Slack yesterday, tech giant Salesforce has made a raft of announcements as part of this year’s annual Dreamforce event, which has been held virtually. Headlining the announcements was news of Salesforce Hyperforce, which comes as a reimagination of the company’s platform architecture built to securely and […]