Junkee Media has launched a new publication for Netflix Australia.
‘Netflix Pause’ will feature weekly editions written by local writers including Adam Liaw, Bec Shaw and more.
The publication will also be published through Substack – making Netflix the first Australian media brand to use the platform.
Netflix Pause will include three newsletters covering Netflix content and wider internet culture.
Announcing the new publication Netflix Culture Editor Michael Sun outlined the publication’s plans.
“Under the Netflix Pause umbrella, we’ve got three free newsletters, all sent out weekly and covering the latest in screen culture.
“Every Tuesday, we send out Scene & Heard, where a guest writer reflects on just one scene from a recent Netflix release
“Then, on Thursdays, you’ll get Close All Tabs, an Internet roundup of the best articles, interviews, memes, and ephemera from your favourite shows and films.
Finally, each Friday, I’ll unpack a new Netflix title in Now Streaming, alongside some related viewing recommendations, and — more generally — things I can’t stop thinking about. Consider this a cheat sheet on what to watch and/or a letter from your best friend who is also the Netflix Culture Editor.”
Junkee Media won Netflix’s social media content work late in 2019.
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