Instagram Unveils New Tools For Businesses
Facebook’s social media subsidiary Instagram has announced the launch of new messaging tools for businesses.
The new tools will enable businesses to have a better way to manage correspondence with potential customers on Instagram through:
- New inbox management/filtering capabilities: businesses can now ‘star’ and filter messages as an easy reminder to follow up on later.
- A blended inbox: important new customer messages in your main direct messaging inbox, instead of in the pending folder; and
![Instagram Business messaging tools [3]](https://www.bandt.com.au/information/uploads/2018/05/Instagram-Business-messaging-tools-3-281x500.png)
- Quick replies: in the coming weeks, Instagram will begin testing quick replies so that businesses can easily to respond to common questions.
![Instagram Business messaging tools [1]](https://www.bandt.com.au/information/uploads/2018/05/Instagram-Business-messaging-tools-1.png)
Instagram has also introduced new profile buttons that enable consumers to get more from business profiles and make simple one-click actions without leaving the app, such as ‘buy tickets’ and ‘reserve.
It’s rolling these buttons out with a range of partners, including Acuity, Atom Tickets, ChowNow, Eatstreet, Eventbrite, Fandango, GrubHub, Reserve, Restorando, Resy, SevenRooms, StyleSeat, Tock, and Yelp Reservations.
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