iHeartRadio releases first results

iHeartRadio releases first results
SHARE
THIS



Music streaming service iHeartRadio ticked over to 207,000 registered users in April, according to the first round of results Australian Radio Network (ARN) has shared.

The platform, which launched nine months ago, has also received 308,000 app downloads.

iHeartRadio’s registrations grew by 11% in April and Geraint Davies, head of iHeartRadio, said the growth was thanks to the service’s recent concerts.

“We have seen our best growth in registrations since launch, driven by the recent iHeartRadio LIVE Kylie Minogue and Ed Sheeran events held in Melbourne and Sydney,” Davies said.

“We want to continue to create as many opportunities as possible for iHeartRadio customers to physically interact with the brand, the music and artists they love.”

The release follows Pandora’s announcement in April that it now has 1.5m local registered users.

A new version of the iHeartRadio app has also been launched featuring talk radio, easier navigation, a ‘favourite song library’ and more.

The app also brings new advertising opportunities with audio ads now able to be synchronized with relevant display ads to allow for click throughs.

The platform has launched its own Australian music news station, powered by Noise11.com.

On iHeartRadio listeners can ‘thumb up’ a song to indicate they like it, or ‘thumb down’ if they aren’t a fan. The ‘thumb up’ function has been integrated with ARN’s The EDGE 96ONE with the station now playing a chart of the most ‘Thumbed Up’ songs.

Davies said:  “While users of iHeartRadio were interacting heavily with the Thumbs Up function already, since releasing the ‘Thumbs Up Chart’ on air at The Edge last month, we’ve seen a huge  increase of iHeartRadio customers using this function. This is instant listener feedback that demonstrates the unrivaled connectivity radio has with its audiences.”

Dates for iHeartRadio’s fourth annual iHeartRadio Music Festival and Village in America have also been released with the show to return to Las Vegas on September 19 and 20.

Please login with linkedin to comment

Latest News

Verizon Media Academy Ends For 2021 With Youth Charity Pitch-Off
  • Advertising
  • Media

Verizon Media Academy Ends For 2021 With Youth Charity Pitch-Off

Verizon Media’s talent program has come to an end for the third year, closing with a hybrid pitch-off event for Musicians Making A Difference (MMAD). The Verizon Media Academy class of 2021, made up of 44 emerging leaders from across Australia and New Zealand media, advertising and marketing industry, were given just one hour to […]

Industry’s Gamers Unite For UnLtd’s Virtual Rocket League Comp
  • Advertising
  • Marketing
  • Media

Industry’s Gamers Unite For UnLtd’s Virtual Rocket League Comp

Social purpose organisation UnLtd’s Big Games competition has raised a combined $85,000 for children and young people at risk. Running over five weeks, the competition involved 32 teams from across the advertising, marketing and media industries battling it out virtually for a chance to qualify for the Rocket League final. The tournament culminated in a […]

Sam Worthington And Phoebe Tonkin To Star In New Stan Original Film ‘Transfusion’
  • Media

Sam Worthington And Phoebe Tonkin To Star In New Stan Original Film ‘Transfusion’

Stan has announced that the Stan Original Film Transfusion commenced filming in Sydney earlier this week and will premiere on Stan in 2022. Transfusion is a taut, muscular thriller starring Sam Worthington (Avatar) as Ryan Logan, a former Special Forces operative, who is battling to cope with life after the loss of his wife and is thrust […]

COVID-19 Saw Stock Imagery Return To Harmful Gender Stereotypes
  • Advertising
  • Marketing

COVID-19 Saw Stock Imagery Return To Harmful Gender Stereotypes

According to a decade of data collected by iStock, Australian brands turned to imagery depicting outdated gender stereotypes during the pandemic. Tracking the keyword ‘women’, iStock by Getty Images found that in 2020, ANZ brands and businesses reverted to gender stereotypes. Images of mothers home-schooling were used at almost twice the rate of images of […]

by B&T Magazine

B&T Magazine
Maddison Connaughton Ends Time As Editor Of The Saturday Paper
  • Media

Maddison Connaughton Ends Time As Editor Of The Saturday Paper

Schwartz Media is congratulating Maddison Connaughton on her three years as editor of The Saturday Paper. Connaughton has decided to finish up her editorship this month. “It’s been an honour to edit the paper,” Connaughton said. “The Saturday Paper is one of the brightest voices in Australian media and I have been happy to see […]

Teenage boy wearing headphones works at desk in his bedroom
  • Media

New Research Names Olivia Rodrigo And BTS The Most Popular Study Music

Research from EdBbirdie using Spotify data has identified the most popular songs to study to. After analysing thousands of studying and homework playlists on Spotify, American singer Olivia Rodrigo’s ‘drivers license’ came out as top song to study to. It featured on 48 study playlists, while other top songs included ‘Ophelia’ by The Lumineers, ‘Falling’ […]

Happy woman drinking tea and waving to someone while having video call over desktop PC in the evening at home.
  • Marketing
  • Opinion

Building A Successful Remote Marketing Team

Dayna Stewart is the Business Director – Digital Marketing, Media & Creative Services at The Nudge Group. Here, she discusses the challenges that come with building a successful marketing team when working remotely. Before COVID-19 changed the way businesses work, most marketing teams spent their days together in a meeting room collaborating on the next […]

Opinion

by B&T Magazine

B&T Magazine
Australia’s The Kid LAROI Joins Billie Eilish, Dua Lipa, Olivia Rodrigo And More In iHeartRadio Festival Line-Up
  • Media

Australia’s The Kid LAROI Joins Billie Eilish, Dua Lipa, Olivia Rodrigo And More In iHeartRadio Festival Line-Up

The line-up for the 2021 iHeartRadio Music Festival has been announced as the legendary event returns live in Las Vegas in September. This year, the epic two-day lineup for the iHeartRadio Music Festival main stage will feature performances by Billie Eilish, Cheap Trick, Coldplay, Dua Lipa, Florida Georgia Line, Journey, Khalid, Lil Baby, Maroon 5, Nelly, […]