Hardie Grant Media has acquired WhereTraveller and will take on some of the WhereTraveller team, including ex-Hardie Grant Media publisher Colin Ritchie who will step into the role of Publishing Director of Hardie Grant Media’s tourism publications.
WhereTraveller publishes monthly guides in Melbourne and Sydney, as well as concierge maps and in-room hotel books along the eastern seaboard, distributed primarily through 3, 4 and 5 star hotels. It is part of the international Where brand that reaches over 80 million travellers every year.
Nick Hardie-Grant, Managing Director of Hardie Grant Media said: “We see this as a really exciting opportunity to bring two of the tourism industry’s leading media portfolios together to develop a much stronger proposition for travellers and our partners.
“Together we’ll reach over 7.5 million domestic and international visitors each year into Sydney and Melbourne and we’re committed to using that to help grow Australia’s tourism industry in the long term.”
Colin Ritchie, Managing Director of Morris Media Australia said: “With over 20 years’ experience in travel publishing, I’m confident that WhereTraveller’s move to Hardie Grant Media will offer our readers and partners some great opportunities for content and engagement.”
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