A swathe of Australian actors, musicians, athletes, and bushfire survivors are urging the prime minister to sever ties with the coal industry and embrace clean energy to ease the climate crisis and prevent a repeat of this summer’s unprecedented bushfires.
The campaign was created and produced by Monster Children Creative and also encourages people to get involved and record their own Dear Scotty video by visiting dearscotty.com.
Greenpeace Australia Pacific senior campaigner Nathaniel Pelle said the “Dear Scotty” intervention video offered the Prime Minister a chance to redeem himself by acting in the interests of bushfire victims, the wider Australian community.
“For too long, the Federal response to climate change has been dragged down by the dead hand of the fossil fuel lobby, which has far too much influence on Australian politics,” Pelle said.
“People have lost their lives, families have lost their homes, and koalas have burnt alive all over Australia. In our cities, our kids have at times been forced to breathe the most polluted air in the world. Everyone is feeling the impacts of this coal-fueled bushfire crisis and we need Scott Morrison to act for their future and the future of all Australians.”
The Avid Collective MD reveals his life pre-adland. As exciting as it is, it's not international playboy spy & Lothario.
SenateSHJ has launched a new digital, data and insights capability designed to help clients tackle the growing complexity of communication challenges. SenateSHJ Digital, Data and Insights (DDI) will combine the firm’s existing Digital and Insights functions to create a Trans-Tasman capability focused on digital communication, and the generation and use of data to improve communication. […]
Creative technology platform Bonzai has announced the launch of BrandStory – a new premium mobile ad format. BrandStory offers triple the ad space and 2.8 times greater time in view than single scroll ad formats, addressing the surging demand from brands worldwide for more real estate to drive real results by seamlessly intertwining awareness, exploration […]
B&T went through the looking glass this morning, with editor-in-chief David Hovenden (above) appearing on Channel 7’s The Morning Show to get the general public involved in our search for Australia’s Greatest Ad. Hovenden chatted with Kylie Gillies and stand-in host Matt Doran about what makes a great ad and showcasing some of our favourites […]
Two Australian-born technology providers have joined forces to bring more power and choice to marketers in Australia and New Zealand with mobile messaging that is more local, cost-effective, and integrated. It’s a partnership that sees two Australian software companies come together to deliver a world-class mobile-first solution for marketers building data-driven, personalised, omnichannel campaigns. While […]
Zitcha and Broadsign have teamed up to integrate the Broadsign out-of-home (OOH) advertising platform with Zitcha’s retail media platform. The collaboration empowers retailers to maximise and monetise in-store digital display networks and enables advertising partners to easily view and book available in-store inventory and review campaign performance alongside the retailer’s other media channels. With the […]
Today, 7-Eleven has announced a one-of-a-kind collaboration with the popular Sydney-based anti-resort wear label Double Rainbouu. Dropping tomorrow, December 1, just in time for summer, this limited-edition capsule will infuse the fashion brand’s rebellious spirit with a distinctly iconic 7-Eleven flavour. The unisex collection features five must-have styles comprising two signature Hawaiian shirts, a peaked cap, a bucket hat […]