Global MP Led Campaign Calls For Nationals To Drink Australian Wine

Global MP Led Campaign Calls For Nationals To Drink Australian Wine
B&T Magazine
Edited by B&T Magazine



An international alliance of parliamentarians have called on their nationals to drink Australian wine, in support of producers hit by recent import tariffs imposed by the Chinese government.

Chinese importers of Australian wine are now required to pay temporary deposits to China’s customs authority, ranging from 107 to 212 per cent, in a move aimed to cripple the Australian wine industry, which followed the release of preliminary findings from an anti-dumping investigation.

Alongside allegations Australian producers sold premium wines below the cost of production being denied by Canberra and industry, members of the Inter-Parliamentary Alliance on China (IPAC) have called for their citizens to stand behind those effected by the tariffs.

In a short video released last week, the group—which consists of more than 200 parliamentarians from 19 countries, including Australia, the United States, United Kingdom, Canada, and Japan, among others—called on their citizens to swap their national beverages for Australian wine, this December, in a bid to support our nation’s wine industry.

IPAC describes itself as a “cross-party group of legislators working towards reform on how democratic countries approach China”, whose members include Labor Senator Kimberley Kitching.

In the video, she said China’s recent behaviour—which has also included suspending orders of wine and other Australian exports, like barley, crayfish and timber—amounted to an attempt to “bully” Australia into “abandoning its values”.

She also noted the leaking of a document to the Australian press by Beijing, obtained by Nine newspapers, that included a list of 14 grievances China has with Australia.

“This isn’t just an attack on Australia,” Senator Kitching said. “It’s an attack on free countries everywhere.”

Featured image source: Twitter/@ipacglobal




Please login with linkedin to comment

Australian wine Inter-Parliamentary Alliance on China

Latest News

UM Hires Former Carat Client Partnerships Head To Lead Optus Account
  • Advertising

UM Hires Former Carat Client Partnerships Head To Lead Optus Account

Matt Evans has joined the IPG Mediabrands agency UM as managing partner of its Optus account. Based in Sydney, he is responsible for evolving UM’s strategic media approach for Optus, working closely with its account team to “deliver and create market leading value, innovation and opportunity geared for sustainable growth”. Evans begins his new role […]

Roy Morgan: Written News Reaches 97% Of Aussies
  • Media

Roy Morgan: Written News Reaches 97% Of Aussies

Written news reaches 21.5 million Australians over 14 years of age every month, equivalent to 97 per cent of the population according to Total News Publishing data from ThinkNewsBrands and Roy Morgan. The data also shows readers across all demographics are actively leaning into news, with 67 million interactions per week. Australian news readers are […]

SBS Audio Campaign Tells The Stories Of New Australians, With Multilingual Content Offerings To Assist Migrants
  • Advertising
  • Campaigns

SBS Audio Campaign Tells The Stories Of New Australians, With Multilingual Content Offerings To Assist Migrants

SBS Audio has launched a new marketing campaign for its ‘Australia Explained’ service which supports new migrants to successfully navigate life in Australia and achieve a greater sense of belonging and social cohesion. SBS’s flagship service for new migrants, Australia explained, has launched a multi-platform marketing campaign that reaches into the heart of the migrant […]

Tracker App Launches, Promising Consumers A Read On Brand’s & Products Sustainability Chops
  • Advertising

Tracker App Launches, Promising Consumers A Read On Brand’s & Products Sustainability Chops

Shoppers can now get access to sustainability information at their fingertips through Tracker, a first-of-its-kind mobile app. The Tracker app centralises sustainability data into a single, easy-to-understand format, helping shoppers make informed choices about the brands and products they support. Shoppers can simply scan the barcode of their favourite supermarket, chemist or department store item […]