Disney+ Hits 103 Million Subscribers, Fewer Than Predicted

Amsterdam, The Netherlands, 09/28/2019, Disney+ startscreen on tv. Disney+ online video, content streaming subscription service. Disney plus, Star wars, Marvel, Pixar, National Geographic.

Streaming service Disney+ has officially reached 103.8 million subscribers worldwide, though fewer than expected by Wall Street.

FactSet analysts had predicted that the service would grow to 109.3 million users.

In the most recent quarter, the service added 8.7 million subscribers. By the same period last year, Disney+ had 94.9 million subscribers.

Disney+’s slower than anticipated growth is perhaps indicative of the impact of the streaming boom of 2020 cooling down as society opens back up again.

In 2020, Disney+ entered the market with incredible success. In March this year, it hit 100 million subscribers, making it the fastest-growing streaming service since Netflix.

One of the platform’s appeals is the fact that it hosts all of the Marvel Cinematic Universe, including popular new television spinoffs WandaVision and The Falcon & The Winter Soldier.

However, Disney+ has also increased the price of its subscriptions by a US dollar, with monthly costs now at US$7.99.

Despite signs of the streaming boom slowing down, there seems to be no end to new streaming platforms. ViacomCBS’s Paramount+ has already launched in the US, and will launch in Australia as part of the rebrand of 10 All Access.

featured Image: iStock/David Peperkamp




Please login with linkedin to comment

Disney Plus

Latest News

SBS Audio Campaign Tells The Stories Of New Australians, With Multilingual Content Offerings To Assist Migrants
  • Advertising
  • Campaigns

SBS Audio Campaign Tells The Stories Of New Australians, With Multilingual Content Offerings To Assist Migrants

SBS Audio has launched a new marketing campaign for its ‘Australia Explained’ service which supports new migrants to successfully navigate life in Australia and achieve a greater sense of belonging and social cohesion. SBS’s flagship service for new migrants, Australia explained, has launched a multi-platform marketing campaign that reaches into the heart of the migrant […]

Tracker App Launches, Promising Consumers A Read On Brand’s & Products Sustainability Chops
  • Advertising

Tracker App Launches, Promising Consumers A Read On Brand’s & Products Sustainability Chops

Shoppers can now get access to sustainability information at their fingertips through Tracker, a first-of-its-kind mobile app. The Tracker app centralises sustainability data into a single, easy-to-understand format, helping shoppers make informed choices about the brands and products they support. Shoppers can simply scan the barcode of their favourite supermarket, chemist or department store item […]