Influencers Jennifer Atilemile, Jessica Quinn and Steph Claire Smith star in the new campaign which celebrates confidence, strength and the feeling you only get when you find a comfy, perfectly fitting bra – simply bliss.
Bras N Things’ national marketing manager Natalie Chalmers said: “This campaign captures the essence of the Body Bliss range. It’s all about feeling comfortable, it’s simply bliss. Steph, Jessica and Jennifer embody this and are all women who feel comfortable in their skin.
“While they all have different stories to tell and have overcome different challenges in their lives, it’s their strength, resilience and confidence that has been the driving force behind their achievements. At Bras N Things we think that behind every successful woman is herself.
“This is true for the women in this campaign and women everywhere – which is something to celebrate. We know this is a campaign woman will love and embrace.”
Francesca Anderson, general manager of product, Bras N Things said: “We are always looking for ways to improve our designs to give our customers even more comfort and better fit. I am excited to launch these updates to our customers’ favourite range – Body Bliss.
“It’s the same super soft fabric and styles our customers love, but we have introduced a padded hook and eye feature which feels soft against the body, flexible underwire and softer straps for maximum comfort all day. We know our customers will love the updates and new berry colour – a fun addition to the everyday range.”