Australia’s largest independent media agency, Nunn Media, has been appointed by Bendigo Bank for media planning and buying following a competitive pitch.
Bendigo Bank is part of the Bendigo and Adelaide Bank Group, Australia’s fifth-biggest retail bank with more than 1.9 million customers.
It has annual media billings from $8 million per year, according to Nielsen.
Sarah Bateson, Bendigo Bank General Manager of Marketing said: “Our partnership with Nunn Media is in step with our strategy to increase our capability and effectively tell our story, at the same time adding further scale to our team as we strive towards our vision to be Australia’s bank of choice.”
Nunn Media Founder and CEO, Matthew Nunn added: “As Australia’s largest independent media agency we are delighted to have been appointed to partner with such a trusted Australian brand. We share similar values and culture and look forward to helping Bendigo Bank reach its ambition of becoming Australia’s bank of choice by providing our strategic guidance and digital expertise.”
The Melbourne headquartered agency, which has annual billings of $275 million, works with clients including JB HiFi, GMHBA, Scenic Tours,13CABS, American Tourister, Godfreys, Amcal, and Smile Direct Club.
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