B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • WPP
  • State of Origin
  • NRL
  • B&T Women in Media
  • Thinkerbell
  • imaa
  • Pinterest
  • AFL
  • Agency Scorecards
  • Anthony Albanese
  • The Growth Distillery
  • AI
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Aussie Publication Puts The Spotlight On Fijian Fashion
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Media > Aussie Publication Puts The Spotlight On Fijian Fashion
Media

Aussie Publication Puts The Spotlight On Fijian Fashion

Shannon Clayworth
Published on: 13th September 2018 at 9:38 AM
Shannon Clayworth
Share
2 Min Read
SHARE

Lita Magazine has launched its much-anticipated Spring issue with a double cover and main fashion editorials dedicated to Fijian fashion combined with Australian fashion.

Fiji’s top models are featured, staying true to Lita Magazine’s edict of showcasing “the next generation of fashion and beauty”.

COVER2

Editor-in-chief Heidi Huttunen said: “Both covers represent Fiji as the world knows it but both also show what the world doesn’t always see…

“Fiji’s urban sophistication and a globally viable fashion industry that the Australian market can explore.”

The Lita team–editor-in-chief/photographer, Heidi Huttunen; fashion editor/Stylist, Shannon Clayworth; beauty editor/hair and make-up artist, Keli Stack- was invited by the Fashion Council of Fiji (FCF) to attend the inaugural Fijian Fashion Festival, held in Suva, June 2018.

Although a fashion week has existed in Fiji for 10 years and Fiji has had a thriving fashion industry for 50+ years, FCF believed that a new platform and format was needed to take the Fijian fashion industry to the next level.

The Fijian Fashion Festival’s goal was to connect designers directly to external markets.

COVER1

The best way to do this was to partner with an international publication that worked outside of the paradigm and was willing to showcase Fijian designers in their proper global context.

As Lita team members already support Pacific community fashion events in Sydney and are respected for their commitment to bolstering new talent, LITA Magazine was the perfect vehicle for this task.

FCF chairman Fuzz Ali said: “With Australia being our nearest, biggest fashion market, our designers need exposure within that market. In styling looks that incorporate Fijian and Australian designs, Shannon Clayworth is educating fashion connoisseurs how to bring a Fijian aesthetic into an Australian context.”

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Fashion, Fiji
Share
By Shannon Clayworth
Follow:
Fashion Editor at LITA Magazine

Latest News

The Pistol team photo.
Agency Scorecard: The Pistol
17/07/2025
Agency Scorecard: Mediahub
17/07/2025
Guzman y Gomez’s Steven Marks: Marketing Is Revenue
17/07/2025
Telstra’s Anna Jackson: Creativity Is Fragile In Nature
17/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?