American Chocolate Company Celebrates Birthday With Edible Posters

American Chocolate Company Celebrates Birthday With Edible Posters

Videri Chocolate Factory is celebrating its fifth birthday with edible chocolate posters displayed in the chocolate factory, at local restaurants, breweries and other foot traffic in the Raleigh, a city in North Carolina.

The one kg chocolate posters were handcrafted by Videri co-CEO and chocolate maker Sam Ratto, using 70 per cent dark craft chocolate. Each poster has one of three headlines, including “If only we could say ‘Thank you’ in chocolate. Wait. We can.”; “In celebration of our 5th anniversary, enjoy this tasteful poster.” and “Dear Raleigh, thanks for 5 amazing years. Now eat this thing before it melts.”

Behind-the-scenes clip:

Posters:

videri-2 videri-1 videri-3 Social:

CREDITS
Client – Videri
Starr Sink Ratto – Co-CEO, Chocolate Maker
Sam Ratto – Co-CEO, Chocolate Maker
Chris Heavener – Co-founder, General Manager
Agency – Baldwin&
Jen Matthews – Creative Director
Christopher Stollmeyer – Art Director
Britton Upchurch – Copywriter
Chad Temples – Creative Director, Copywriter
David Baldwin – Chief Creative Officer
Bob Ranew – Chief Creative Officer
Jerry Bodrie – Director Account Management
Lindsay Barnes – Senior Project Manager




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