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Reading: Allen Scash Signs On As New Non-Exec Chairman Of MediaCom Melbourne
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B&T > Marketing > Allen Scash Signs On As New Non-Exec Chairman Of MediaCom Melbourne
Marketing

Allen Scash Signs On As New Non-Exec Chairman Of MediaCom Melbourne

Staff Writers
Published on: 11th February 2016 at 4:11 PM
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MediaCom Melbourne has announced Allen Scash will be joining the trendy team as non-executive chariman, with the role kicking off immediately.

Scash is a well known and highly regarded figurehead in the Melbourne market, having led Mitchell and Partners, Optimedia and ZenithMedia during his career of over 40 years in the advertising media industry.

He retired from his position as the MD of Mitchells a little over 12 months ago, but has been enticed back to the industry by what he sees as a passionate and energetic MediaCom team.

“I had no intentions of coming back to the industry, having been quite happy playing golf and fishing, but there’s a great team there at MediaCom and I feel like I have a lot to add,” Scash said.

MediaCom CEO Sean Seamer added, “Scash is a legend in our industry. He knows the Melbourne market inside out and I’m honoured that we have managed to garner his support.”

Scash was introduced to the MediaCom team last week and is in the process of building a thorough understanding of their business.

 

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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