The new partnership, which sees Kennards Hire secure the official equipment supplier rights, kicked off at the beginning of the 2021 season on an exclusive two-year deal.
Kennards Hire will provide all the equipment requirements for the AFL’s events including generators, lighting towers, cherry pickers, boom lifts, crowd control barriers, toilet blocks and essential infrastructure across Australia.
AFL Executive General Manager of Customer and Commercial, Kylie Rogers said it was pleasing to welcome Australian family-owned and operated business, Kennards Hire, as the Official Equipment Supplier Partner of the 2021 Toyota AFL Premiership Season.
“Partnering with quality equipment suppliers is critical to our operations, so we are thrilled to be welcoming the expertise at Kennards Hire to assist us with AFL events and experiences throughout the season,” Rogers said.
Tony Symons, General Manager, Kennards Hire Commercial said, “we are excited about working with the AFL with the mutual goal of delivering exceptional on-ground experiences and events for players and fans.”
“As a family-owned Australian business, we are passionate about connecting with community. Our partnership with the AFL is an extension of our long-held values of building partnerships with brands that share the same values.”
“This partnership will not only showcase our equipment and capability on a national scale, but enable us to build a strong connection to our brand with audiences across Australia.”
Kennards Hire is the largest family-owned supplier of high-quality, hire equipment that has been in the hire industry for over 70 years, with more than 180 sites and branches across Australia and New Zealand.
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