BMF Melbourne has released its promotional TVC as part of their campaign that gives Solo drinkers a chance to win a GoPro.
To win, entrants need to take an exciting picture or video of a limited edition Solo product, hashtag #gohardgosolo and share it through their chosen social media platform.
Solo will give a free GoPro camera away to one winning entrant every day for ten weeks.
Inspired by hard-core events like Tough Mudder, Solo’s latest campaign sees the fit and macho “Solo Man” tackling some of these dirty and challenging events.
When the first part of the campaign was rolled out a few weeks ago, Carlos Furnari, creative director of BMF Melbourne, said the ‘Go Hard, Go Solo’ campaign has already been well-received online and inspired a lot of social media activity already.
The TVC (below) will likely amp up the competition.
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