Adland Mistruths Lampooned In This Wonderful All-Singing, All-Dancing Musical Ad For Mattresses

Adland Mistruths Lampooned In This Wonderful All-Singing, All-Dancing Musical Ad For Mattresses

Ad creatives can be known for sometimes skirting the truth on things (any ad with Clive Palmer in it, a case in point).

But US mattress brand Nectar is calling out advertising mistruths in a new campaign that’s as much about flogging mattresses as it is a less-than-subtle dig at its competitors.

Be it penis enlargement pills, sports cars for Baby Boomers or women jogging during their cycles, Nectar is slaying adland’s tired tropes and clichés.

The witty, big budget spot was done in-house, with creatives saying they got their inspiration from TV shows and plays such as South Park, The Book of Mormon and Family Guy. 

Check out (or maybe even cringe a bit) at the fun work below:

 

 

 

 




Please login with linkedin to comment

Ad campaigns Nectar

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]