Isentia Reports Full-Year Profit But Cancels Dividend

Isentia Reports Full-Year Profit But Cancels Dividend

Media intelligence company Isentia can now call itself a profitable company again after swinging back into the black during the last financial year.

Isentia posted a net profit after tax (NPAT) of $1.3 million in the 12 months to 30 June 2018, compared to a $13.5 million loss in FY17.

However, the company suffered a 12 per cent drop in revenue during the last fiscal year to $137.1 million, primarily due to its Australian and New Zealand operations, which experienced a 14 per cent fall.

Isentia said its revenue was affected by “structural headwinds as traditional media volumes continued to fall, as well as an increasingly competitive landscape that led to higher customer churn and price erosion”.

The company’s earnings before interest, tax, depreciation and amortisation (EBITDA) was down 31 per cent to $28.6 million in FY18.

Isentia FY18 results

Isentia’s exit from its content marketing business, King Content, resulted in an EBITDA loss of $4.5 million.

The company has decided not to pay a final dividend to conserve cash and provide greater investment flexibility for future growth, with priorities including product development and debt reduction.

Isentia chairman Doug Snedden said FY18 has been an important year for the company as it puts in place a restructuring agenda.

“Despite the recent challenges, we have an incredible franchise across the Asia-Pacific region which we are leveraging to address the shifting market realities,” he said.

“Our focus is on stabilising the competitive situation in ANZ and growing our business in Asia. With 79 per cent of revenue recurring, the cash flow generation of our subscription model and conservative balance sheet remain key strengths as we move forward.”

Incoming CEO and managing director Ed Harrison said: “I look forward to contributing to the next stage of Isentia’s journey as we adapt to an evolving marketplace.

“Isentia has a strong brand, premium products and an enviable customer base, and these factors are a great starting point for transformation.

“Since joining Isentia, I have been impressed by the appetite for change and recognition of the challenges within the business.”

Harrison said the company is focused on a number of strategic initiatives that will enable it to respond quickly to market changes and prepare for a long-term transformation that will drive future performance.

These include restructuring sales and account management teams, delivering annualised gross cost savings of almost $11 million by FY20, commencing proceedings in the Copyright Tribunal to obtain an industry-based licensing agreement.

Furthermore, Isentia plans to roll out its Mediaportal across Asia so that the platform is available for the first time in all markets, and wants to strengthen product development and innovation to meet market demand for differentiated customer services.




Please login with linkedin to comment

iSentia

Latest News

As Sure As Night Becomes Day, The End Of Third-Party Cookies Has Been Delayed
  • Technology

As Sure As Night Becomes Day, The End Of Third-Party Cookies Has Been Delayed

Last week, Google took the not-unexpected step of delaying the end of third-party cookies again. Citing “ongoing challenges” and “divergent feedback” from different corners of the digital advertising industry, Google delayed the end of third-party cookies from the “second half of Q4” to early 2025. Much of the dragging has come from Google having to […]

Fast 10: Scoundrel’s Tim Bullock Explains What Shane Warne & Salt-N-Pepa Have In Common
  • Advertising

Fast 10: Scoundrel’s Tim Bullock Explains What Shane Warne & Salt-N-Pepa Have In Common

In this latest instalment of the Fast 10 series, Greg ‘Sparrow’ Graham chats with Tim Bullock, director and founder of production house Scoundrel. You know Bullock’s work, even if you don’t know his name, having directed huge spots for the likes of VB and Toyota, working with creative agencies such as The Monkeys and Saatchi […]

Outbrain Snatches Chris Oxley From Foxtel Media
  • Advertising

Outbrain Snatches Chris Oxley From Foxtel Media

Outbrain has appointed Chris Oxley as the country manager for Australia, New Zealand, and Singapore. Bringing over 18 years of experience in digital media, Oxley will lead the charge in driving the expansion of Outbrain’s advertising business across ANZ and Singapore. In his role, Oxley will oversee the development and implementation of Outbrain’s commercial strategy […]

oOh!media & POLY Partner With Greening Australia For OOH Awareness Campaign
  • Campaigns

oOh!media & POLY Partner With Greening Australia For OOH Awareness Campaign

To mark oOh!media’s community partnership with Greening Australia, creative and innovation hub, POLY has developed a two-phase campaign that leverages weather triggers and dynamic digital executions to drive brand awareness and donations. Greening Australia is a national not-for-profit organisation with over 40 years of experience restoring Australia’s diverse landscapes and protecting biodiversity. oOh! announced its […]

Are Media Cares For The Carers In Its Latest Social Change Campaign
  • Campaigns

Are Media Cares For The Carers In Its Latest Social Change Campaign

Are Media together with Carers Australia and a coalition of carer support and advocacy groups, are joining forces to call on both the Federal Government and the Opposition to add superannuation to the fortnightly Carers Payment. Last month, The Inquiry into Unpaid Carers recommended the Australian Government consider options to incentivise and recognise the impact […]

In A Fragmented World, Engagement Is King
  • Partner Content

In A Fragmented World, Engagement Is King

Media executives from Australia’s top agencies sat down with B&T TV to discuss how media fragmentation is impacting advertising spend. Few will deny that measurement is key when it comes to deciding where to allocate ad dollars. With media more fragmented than ever, which metrics to use is less clear. As Nik Doble, Mindshare’s national […]

Partner Content

by B&T Magazine

B&T Magazine
Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]