New Podcast For Travel Marketers Announced

New Podcast For Travel Marketers Announced

Two of Australia’s most well-known travel content marketers have launched a podcast that promises to help marketers to “sell the dream to a new generation of travellers.”

The Destinationists, is co-hosted by Andrés López-Varela the former global content editor for Tourism Australia, and Lauren Quaintance, ex-travel GM for Fairfax Media and the co-founder of Storyation.

The first episode includes an interview with Gold Coast Tourism’s straight-talking Chief Marketing Officer Jan Hutton who declares that “tourism is dead” and defends the DMO’s contentious rebrand as essential in the face of changing traveller appetites.

López-Varela and Quaintance also talk about AirBnb’s surprising move into hotels and a ground-breaking TVC from Jackson Hole in Wyoming.

You can subscribe to The Destinationists on Apple Podcasts or Stitcheror visit www.thedestinationists.com 




Please login with linkedin to comment

lauren quaintance storyation

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]