DEC PR Partners With Palmolive

DEC PR Partners With Palmolive

Following a competitive pitch, global personal-care brand, Palmolive has appointed DEC PR as its strategic communications partner for a new premium line of products, set to land on shelves later this year. 

DEC PR will lead the digital and print focused communications for the exclusive Australia and New Zealand launch.

Ashleigh Wright, brand manager Colgate-Palmolive said, “We’re delighted to partner with DEC PR and pursue a fully integrated, omni-channel campaign that heralds the Palmolive brand’s debut into an exciting new category with the launch of a new premium product range.” 

“We’re incredibly excited to be working with Palmolive to unveil this innovative new range through a high-impact creative campaign that challenges the established conventions in beauty PR,” added Agata Kenna, managing director DEC PR.

DEC PR commences work immediately.




Latest News

Cosmo Returns To Australia!
  • Media

Cosmo Returns To Australia!

Ever get the feeling we've weirdly warped back to 1988 at the moment? Confirm it with the relaunch of Cosmo in print.

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]