The Holla Agency Wins LJ Hooker Account For Customer Experience

The Holla Agency Wins LJ Hooker Account For Customer Experience

Customer experience specialists The Holla Agency have been awarded the LJ Hooker account following a five way competitive pitch.

The win will see The Holla Agency work with LJ Hooker in a long-term strategic partnership, as LJ Hooker shifts its brand focus to ‘customer first’ under the leadership of CEO, Grant Harrod.

LJ Hooker’s chief innovations officer, Ryan Campbell said: “The appointment signposts LJ Hooker’s plan to drive business growth through elevating customer experience to deliver real difference in the highly competitive real estate category

“The agency’s work will begin immediately with purpose led brand strategy development and a spring campaign to follow” said Campbell.

LJ Hooker is one of Australia’s best known real estate brands with a franchise network of over 700 offices selling more than $19 billion in real estate last year.

Holla CEO, Alex Allwood (pictured) said, “Our ambition is to work with brands who are putting customer experience at the heart of their organisations and who recognise that customer advocacy represents future business growth.”

“We are looking forward to developing a long term partnership with LJ Hooker and we are delighted to be working with a brand that’s committed to establishing the customer as a priority in the business.” Allwood said.

The appointment comes on the back of Allwood’s new book, Customer Experience is the Brand. The book has been written for brand leaders to bridge the gap between yesterday’s marketing and the next evolution of the brand: customer experience.

The Holla Agency is a media / creative firm that specialises in creating customer experiences in digital and physical spaces using data, insights, strategy and creative.




Please login with linkedin to comment

Online Streaming

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]