New Guvera App Turns Any Phone Into Your Own Personal Radio Show

New Guvera App Turns Any Phone Into Your Own Personal Radio Show
SHARE
THIS



Aussie music streaming start-up, Guvera, has debuted its newest product extension Fradio, an iOS and Android app which allows users to broadcast their own personal radio shows live from their phone.

With the Fradio app, fans and artists can curate their own radio broadcasts using the tracks available on the Guvera service, which includes a music library of millions of songs. Friends and fans can listen in and interact with the broadcaster on air through live talk-back, comments and track requests.

To mark the app’s debut at SXSW, the team from Fradio will be broadcasting live from the fourth annual IHEARTCOMIX’s Austin Party from 3am to 3pm AEST Thursday 19th March to Sunday 22nd March each day. The broadcasts will take place within a custom-built radio booth housed within the heart of the event.

Fradio2

Fradio users across the U.S. and Australia will be able to use the free app to tune in and hear all the highlights and exclusive live interviews during the four-day event. Fans can participate in the live broadcast by calling in or requesting a track from the artists appearing as part of the APW 2015 line up, which includes Steve Aoki, A-Trak, Crookers and many more.

“Radio has always been an important part of sharing and experiencing music for both fans and artists alike. Fradio was created to update this traditional model for 2015 and combine it with the real-time interaction and personalization demanded by today’s users,” said Damien King, CTO, Guvera. “Fradio places the power to broadcast into the hands of every artist, fan or person with a phone and combines this with the ability to interact directly with the DJ and the audience.”

Key features of the Fradio app include:

  • The ability to curate your own radio broadcast based on the music already accessible via the Guvera music streaming platform
  • An in-app microphone that allows broadcasters to share what’s on their mind or to chat with those listening
  • Functionality that includes the ability to comment, call or request a track from the broadcaster allowing real-time interaction
  • Free and legal access to music – labels and artists are paid for use of their content; users have free access through Guvera’s free-to-play ad-funded service
  • A premium, on-demand service (Guvera Platinum) that allows users to select individual tracks and enjoy an ad-free experience

Please login with linkedin to comment

Latest News

SpotX Appoints Gavin Buxton As Asia MD
  • Advertising

SpotX Appoints Gavin Buxton As Asia MD

Video advertising platform SpotX has announced it has appointed Gavin Buxton as managing director of Asia to lead the company’s expansion in the region. Buxton has over 17 years’ global experience in the digital advertising space, having worked in leadership roles at tech and publishing companies, including Microsoft, Turner Broadcasting, and LinkedIn, with the last […]

Big Mobile Doubles Down On Ad Tech & Rebrands
  • Advertising
  • Technology

Big Mobile Doubles Down On Ad Tech & Rebrands

B&T Awards 2017 finalist Big Mobile has unveiled a fresh look to reflect its new ad tech credentials. The company successfully pivoted its business from ad network to mobile ad tech vendor when it announced a joint venture (JV) with Widespace in October last year. As a result of the business changes, Big Mobile wanted […]

March One Appoints New Senior Account Manager
  • Advertising

March One Appoints New Senior Account Manager

Independent ad agency March One has appointed a fresh face to the team, with Melanie Tozer to reinforce its mission to put humans first as a senior account manager. Tozer (pictured above), an up-and-coming talent from New Zealand, will align her extensive experience in FMCG marketing with March One, having worked on accounts for Bunnings […]

What To Expect From The App Economy In 2018
  • Opinion
  • Technology

What To Expect From The App Economy In 2018

Here's an insightful, authoritative synopsis of the app economy. So, you're right, it wasn't written by a B&T journo.

Opinion

by B&T Magazine

B&T Magazine