A crazy idea: how to get a job in the creative industry

A crazy idea: how to get a job in the creative industry
SHARE
THIS



In response to graduate Michael Tabet's recent piece about his struggle to find a job in the creative industry, recent graduate and co-founder of The Ripe, Tom Pitney, draws on his success story to share a few tips

Getting work experience in the creative industries is competitive. In the digital age, proactive youth can have the upper hand by surrounding themselves with likeminded people and together kick-starting their own careers.

Michael Tabet's recent piece in B&T was on the money. Gen Y-ers trying to break into the creative industries face a conundrum: "You need experience to get a job, and a job to get experience".

But the road to your big break might not be as rocky as you expect. There are an increasing number of creative young people taking matters in to their own hands.

Over the past year I've learnt that getting the experience you need isn't always a matter of landing a degree and firing off dozens of applications. Sacrifice some time, be proactive and it is possible to develop the skills you need without selling your soul to the photocopier/filing cabinet/tea room.

Having completed a BA Communication (public relations) degree, I was eager to marry my passion for music with the communication skills I had learnt, particularly in digital strategy. I faced with a similar problem to Michael. My career objectives lay in a foggy terrain.  

This got me talking to my old school friend, and soon to be business partner, Huw Nolan. We started to grasp just how many of our friends were stuck in similar positions across the fields of film, design, writing, editing and photography. We got talking to these people, quickly realising that we all skill-sets that could drive an aligned goal.

In February 2012, Huw and I launched our online project The Ripe, an online music blog dedicated to showcasing new music through original content. Its backbone: a collective of 20 young people combining their unique skills to create engaging online content featuring local music.

Our initial aim was to build experience, publish our work and develop our own industry network, so that we could later penetrate our desired industries. We had no money to fuel it, but more and more people facing similar professional barriers offered to contribute to the project in return for experience and exposure. The larger our network of contributors grew, the more our followers grew and the more people wanted to support our cause.

We realised we were able to offer bands, artists, venues and small businesses exposure on our site, and in turn they were happy to help support us through tickets to gigs, content and exclusive interviews. Very quickly we had started to develop a valuable network of connections.

It’s swiftly becoming a full-time role of managing people, content and external stakeholders, and we now face the issue of how to sustain it. We are investigating ways that we can offer our skills as services to other businesses.

We are taking on clients by offering a corporate video service, web development, copywriting and photography – allowing our young contributors to profit from the The Ripe’s success and also allowing us to reinvest in The Ripe.

In the digital age, young people do have the power to take their professional experience into their own hands. You can start your own projects, build networks and glean experience – just be creative.

Please login with linkedin to comment

Latest News

Instagram Launches Long-Form Video; Directly Competing With Parent YouTube
  • Technology

Instagram Launches Long-Form Video; Directly Competing With Parent YouTube

Instagram is launching long-form video, likely to pique the interest of advertisers who are currently limited to minute-long spots on the platform. The launch was announced by Instagram CEO and co-founder Kevin Systrom during an event in San Francisco. Called ‘IGTV’, Instagram debuted the ‘new app’ for ” watching long-form, vertical video from your favorite Instagram creators, like LaurDIY posting her […]

Ridley Scott Unveils New Directors Showcase At Cannes
  • Media

Ridley Scott Unveils New Directors Showcase At Cannes

Curated this year by Ridley Scott, famed director of Alien, The Martian and other classics, The New Directors Showcase at Cannes is now in its 28th year. Acting as a platform for talented new directors to have their work premiered to a global audience, Scott took to the stage in front of a full house […]

by B&T Magazine

B&T Magazine
ANZ, PHD & JCDecaux Harness The Power Of Data
  • Advertising
  • Campaigns

ANZ, PHD & JCDecaux Harness The Power Of Data

ANZ and media agency PHD have partnered with JCDecaux to launch a unique campaign that harnesses the power of data across three cities incorporating actual tram, train and bus timetable information to align with the new ANZ App.

Report: Consumers Are Hitting Play On Mobile Video
  • Technology

Report: Consumers Are Hitting Play On Mobile Video

Ooyala survey finds media companies created and processed nearly three times as much video content in Q1 as Media Companies Created & Processed Nearly Three Times As Much Video Content in Q1 2018 vs. Q1 2017.

Intrepid Travel Go Back 30 Years, Posting Classified Adverts In Newspapers
  • Campaigns

Intrepid Travel Go Back 30 Years, Posting Classified Adverts In Newspapers

Intrepid Travel has gone back in time and is placing classified adverts for a new ‘mystery expedition’ to places that yet mapped by Google.  The adverts to be placed in Courier Mail, Herald Sun and Sunday Telegraph are calling for intrepid people to join a journey with “long travel days, intermittent electricity, no Wi-Fi, cold […]

Watching tv and using remote control
  • Advertising
  • Media

GroupM Investment Forecast For Australia: TV On The Rise As Digital Slips

GroupM has updated its 2018 ad investment forecasts and released its initial 2019 outlook. GroupM predicts $24B in net new advertising investment this year, the best annual increment since the bounce back from the global recession in 2010 when $26B was added to investment. GroupM estimates total advertising investment will grow by 4.5 per cent this year […]

Indigenous Campaign Deemed Too Controversial By APN Media To Run
  • Advertising
  • Campaigns

Indigenous Campaign Deemed Too Controversial By APN Media To Run

Aboriginal Victoria’s campaign in support of Australia’s first-ever treaty legislation, Deadly Questions, has been deemed too controversial to run by one of Australia’s leading outdoor media providers, APN Media. Online platform Deadly Questions provides a safe space for people to ask questions and have them answered by Aboriginal Victorians, to learn more about their cultures, […]

Introducing: YouTube Music Australia
  • Technology

Introducing: YouTube Music Australia

The wait is over! Starting today, YouTube Music is available to everyone in Australia, New Zealand, the U.S, Mexico and South Korea in addition to 12 new countries including Austria, Canada, Finland, France, Germany, Ireland, Italy, Norway, Russia, Spain, Sweden, and the United Kingdom. Now fans around the world can find more of the music […]

Will PR Finally Earn Its Stripes At Cannes This Year?
  • Opinion

Will PR Finally Earn Its Stripes At Cannes This Year?

In this guest post, Haystac’s national general manager, Jason Carnew (pictured below), says with all this talk of Cannes at this time of year, it’s a kindly reminder that the PR business needs to get its act together in terms of awards, work and judging… All eyes on are Cannes as some of the best […]

Opinion

by B&T Magazine

B&T Magazine
Ex-DDBer Unveils Designer Headscarves For Cancer Survivors
  • Campaigns

Ex-DDBer Unveils Designer Headscarves For Cancer Survivors

Two-times cancer survivor, Frankie Good Stuff Award Winner, ex-DDBer and founder of Bravery Co. Emily Somers has collaborated with a range of top-notch illustrators to produce Australia’s first range of designer headscarves for young cancer warriors. She is now crowdfunding $40,000 to produce the scarves and donate one to all the young women in their 20’s […]

New Advertising Platform Launches Down Under
  • Advertising

New Advertising Platform Launches Down Under

Following its massive success in Europe, Asia and the UAE, the Polishoe concept, which brings a high-demand shoe polish service and HD digital advertising platform together, has landed in Australia.

Women In Media Profile: Aimee Buchanan
  • Media

Women In Media Profile: Aimee Buchanan

No Women in Media series would be complete without the irrepressible Aimee Buchanan. Read all her pressibles here.

by B&T Magazine

B&T Magazine
Set for blue sky, different clouds icons, cloud shapes, labels, symbols, icons. Flat graphic vector elements
  • Technology

PubMatic Unveils Cloud for Publishers And Tech Companies

PubMatic has launched PubMatic Cloud for publishers and tech companies looking to implement and control their own programmatic technology. By accessing PubMatic’s technology, global infrastructure and demand connections on a platform-as-a-service (PaaS) basis, clients are able to achieve full transparency and achieve greater control over their programmatic monetization. As programmatic trading becomes mainstream, innovations such as […]

Women In Media Profile: Claudine Hall
  • Media

Women In Media Profile: Claudine Hall

The Women in Media Awards are back for 2018! To celebrate this wonderful fact, and to recognise some of the killer women in our industry, we’ve created a women in media series – and have profiled some pretty inspiring women so far. This week, we chat with Bauer Media head of trade marketing Claudine Hall. […]

by B&T Magazine

B&T Magazine
Cancer Council and Target Tradies Tackle On-The-Job Skin Cancer Risks
  • Campaigns

Cancer Council and Target Tradies Tackle On-The-Job Skin Cancer Risks

Workers on construction sites receive five to 10 times more UV exposure every year compared to indoor workers. Target Tradies and Cancer Council have announced the launch of a partnership to help educate Australian construction workers about the importance of being SunSmart at work. With evidence showing that outdoor workers receive five to 10 times […]