NewsLifeMedia appoints new commercial director

NewsLifeMedia appoints new commercial director

Prue Cox has been appointed as NewsLifeMedia’s commercial director, succeeding Miffy Coady, who departed the business three months ago

B&T Magazine
Posted by B&T Magazine

Cox was promoted from her national sales director role and will now be responsible for the strategic direction of NewsLifeMedia’s commercial operations.

She will now oversee national sales, creative services, research, insights and trade marketing.

“Prue and Miffy have always been aligned in our approach to sales and it was a natural succession for Prue to step up into the role of commercial director,” Nicole Sheffield, CEO, said.

“She will lead an exceptional and passionate team of people that know how to build innovative client solutions across multiple platforms that set NewsLifeMedia apart.”