One Green Bean Wins Jetstar PR Account

One Green Bean Wins Jetstar PR Account

Budget airline Jetstar has announced the appointment of One Green Bean as its lead PR agency in Australia, with a remit to generate creative storytelling content across brand marketing and PR.

B&T Magazine
Posted by B&T Magazine

Commenting on the appointment, Jetstar’s head of marketing and PR, Liz McCarthy, said:

“We were extremely impressed by One Green Bean’s strategic insights, creative thinking,

expertise in social-led campaigns and innate understanding of our brand. We’re excited about

working with a passionate team that has an outstanding reputation for delivering creative

work with proven commercial impact.”

Founder and executive creative director, One Green Bean, Kat Thomas, added: “The team

at Jetstar really get who we are, our approach and recognise there’s a big opportunity to

further integrate their PR and content strategy. It’s an exciting brief, we’re looking forward to

working together.”