Computer tech company Lenovo has announced the appointment of Bhaskar Choudhuri as its new head of marketing for the Asia-Pacific region.
Choudhuri, who was previously Lenovo India’s head of marketing, has succeeded former regional CMO Nick Reynolds (pictured above), who has been appointed the company’s global head of marketing for digital, web and social media.
In his new role as CMO of Lenovo Asia Pacific, Choudhuri, who is based in India, is tasked with expanding Lenovo’s brand footprint in the region. He will report to Ken Wong, president of Lenovo Asia Pacific.
Reynolds was Lenovo’s APAC marketing chief for nearly years, and is now focused on growing the company’s digital and social media capabilities globally. He will report to newly appointed global CMO Gina Qiao.