Chiropractic Board Of Australia Cracking Down On False Advertising

Chiropractic Board Of Australia Cracking Down On False Advertising

The Chiropractic Board of Australia (CBA) has warned a number of practitioners who are falsely advertising that chiropratic care can treat a range of other medical conditions including developmental and behavioural disorders, the CBA also warned that practitioners cannot advertise that babies benefit from chiropractic care.

In a statement the CBA said it was concerned by a “number of practitioners who are making claims in advertising that there is a relationship between manual therapy (e.g. manipulation) for spinal problems and achieving general wellness or treating various organic diseases and infections; or that spinal problems may have a direct role in various organic diseases and infections.

“Of particular concern is the number of treatment claims in advertising relating to infants and children. Claims suggesting that manual therapy for spinal problems can assist with general wellness and/or benefit a variety of paediatric syndromes and organic conditions are not supported by satisfactory evidence.

“This includes claims relating to developmental and behavioural disorders, ADHD, autistic spectrum disorders, asthma, infantile colic, bedwetting, ear infections and digestive problems.”

The CBA also warned that chiropractors can’t be anti-vaccination, including displaying an materials or advice that discourages vaccination. “The Code of conduct for chiropractors notes that all chiropractors have a responsibility to promote the health of the community through disease prevention and control, education and, where relevant, screening.”

Under national health laws, practitioners who engage in false, deceptive or misleading advertising, or who create an unreasonable expectation of benefits face fines of up to $5000 for individuals and $10,000 for companies.




Please login with linkedin to comment

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]