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Reading: Traffika Appoints Nicole Seaman As Corporate Business Director
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B&T > Advertising > Traffika Appoints Nicole Seaman As Corporate Business Director
Advertising

Traffika Appoints Nicole Seaman As Corporate Business Director

Louise Roberts
Published on: 10th November 2015 at 10:01 AM
Louise Roberts
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Traffika has appointed Nicole Seaman as the corporate business director in order to expand its portfolio of corporate clients.

Seaman’s role will see her building relationships within Traffika’s key corporate retail and franchise markets, raising Traffika’s profile, developing strategies and solutions and acquiring new clients in line with the agency’s ambitious growth targets.

Seaman’s knowledge in defining sales strategies has been developed over seven years of digital agency experience, including various client-facing roles at WME and STEAK in Melbourne. Her thorough understanding of digital marketing will see her develop highly effective and integrated strategies for clients.

“Nicole has acquired an immense amount of experience in the digital sector on both the client and agency side,” Traffika Australia CEO Andrew Lane said.

“Her knowledge of digital channels, business development, building brands and driving success through a strategic approach coupled with consistent delivery on her financial targets made her stand out. Her ability to motivate her teams to achieve strong sales growth has been proven time and time again.”

Clients that Nicole has acquired and worked with in the past include EnergyAustralia, Big W, Betstar and Puma, AGL, realestateVIEW, Europcar, Best Western, Big4 Parks, Clive Peters, Angus & Robertson, Liquorland and Vintage Cellars.

“The culture created by our founder is the most exciting and rewarding part of my role. After working in lots of organisations of various sizes previously, I knew the successful ones were those that had a ‘soul’ and a strong culture. I can see that Nicole is a great team player who enjoys work and life in equal measures,” Lane added.

Nicole has a Bachelor of Business Marketing, majoring in Marketing and Human Resources from Swinburne University of Technology.

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Louise Roberts
By Louise Roberts
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Louise Roberts is the managing director of Sphere Public Relations Pty Ltd, which she founded in 2005 along with her business partner, Gary Thomas. Louise has had a long and successful career in international PR consultancy spanning over twenty years and working with all the major names in the technology, telecoms and digital sectors. Sphere PR is a boutique communications agency providing quality public relations services to the technology, digital and marketing sectors in Australia, New Zealand and the UK. Sphere PR raises the profile of all types of organisations from small to medium sized to global corporations by getting their products, services and people exposure in their target print, broadcast and online media. Based in Sydney, Australia and with operations in the UK, Sphere's highly experienced team are all account director level and above. Sphere PR also raises the awareness of our clients outside of the media using speaking opportunities, industry networking, social media, awards, seminars and events as well as analyst relations. Specialties: Sphere Public Relations specialises in PR for technology, telecoms, digital and marketing sectors. We specialise in offering a high level of strategic communications advice due to the expertise of our senior team.

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