APAC Marketers Lead The Way In Leveraging AI To Create Social Media Content
Meltwater has released its State of Social Media 2024 report. It finds…
Social Hype Vs Marketing Strategy: What Drives Campaign Success?
Upali Dasgupta, marketing director APAC at Meltwater, reflects on whether social hype…
Study: A Third Of Aussies Use Social To Research Brands
Study says a third of Aussies use social to research brands. Two-thirds…
“We’re Very Long On The Space” – Meltwater’s David Hickey On the Creator Economy
The creator economy is big business these days, with more than half…
Report: Facebook Remains Dominant Social Platform For APAC Marketers; TikTok Lags But Growing
Facebook still tops for Aussie marketers. Although that may shine some light…
Social Media Tracking Shows Aussies Losing Interest In Election, Says Meltwater
New social media tracking shows interest in the federal election on the…
Meltwater Names Alissa Sargeant As Head Of Talent Acquisition For APAC
Meltwater promotes Alissa Sargeant to head of talent acquisition. Although it doesn't…
Meltwater Launches Custom Data Visualisation & Command Centre Solution
Meltwater launches Custom Data Visualisation & Command Centre Solution. Also a very…
Meltwater Appoints John Bissinella As Enterprise Solutions Manage
Meltwater has appointed seasoned media intelligence executive, John Bissinella as enterprise solutions…
“Complete Vindication”: Copyright Tribunal Accepts New Licences From Isentia & Meltwater Following Four-Year Battle
It's said only the lawyers win in these defamation cases, but the…
Meltwater Promotes Senior Leaders To Support Growth In Australia & NZ
Cimon Constantine has taken the reigns of Meltwater ANZ as the media…
The Bachelorette: All The Social Numbers From Last Night’s Debut
Social media's found Ali Oetjen is not as popular as Sophie Monk,…
Meltwater Acquires Social Analytics Company Sysomos
Meltwater has bought a social media company that B&T staff can't work…
Digital Breadcrumbs: Picking Up The Pieces Your Competitors Leave Online
There's plenty to be had from openly pinching your competitor's data writes…
Meltwater Acquires AI-Powered Analytics Platform DataSift
Media intelligence company Meltwater has announced the acquisition of DataSift, a privacy-by-design…
Brand Learnings From Kylie Jenner’s (Now Infamous) Tweet on Snapchat
Is the Kardashian family in the priority quadrant of your above-the-line marketing…
Data: How MKR’s Kicking Married At First Sight’s Social Butt
Wouldn't be caught dead watching MAFS but want to contribute to office…
Sexual Harassment Tops 2018 PR Disaster Predictions
Putting forks in toasters and teaming plaid with stripes strangely absent from…
Symbiosis: A Tale Of News And Social Media
Here's an authoritative piece on symbiosis. Which isn't a nasty skin affliction…
The Bachelorette Debut: Here’s What Australia had To Say On Social Media
It's The Bachelorette all broken down to social media chat. Discover what…
Australia’s Best Customer Experience Companies Named
Telstra, Coles, CGU Insurance, Bupa, CBA, TAFE, RSPCA and AGL Win Best…
