Red Agency And Graymedia Merge In Brisbane

Red Agency And Graymedia Merge In Brisbane

PR, social and experiential agency, Red Agency, has expanded its operations in Queensland with PR and and marketing agency Graymedia merging into its Brisbane office.

The move is part of a strategic investment plan to increase its profile and footprint in the Sunshine State.

Founded in 2009 Graymedia is well respected on the Brisbane PR scene and brings key strengths in healthcare, mining and resources, travel and tourism, education, sport, technology and finance. Owner and founder Yasmine Gray is a former President of the PRIA in Queensland and will become principal, Red Agency Brisbane, reporting into James Wright, managing director of Red Agency Australia and Havas PR Asia-Pacific.

Wright said: “This is part of a strategic investment to develop the Red Agency business in Queensland. Our Brisbane office has always been a very tidy operation but the introduction of Graymedia will help scale up and increase our footprint. I believe the timing for growth is right and the qualities both teams bring will make for an increasing compelling offer to clients.”

Gray said: “We are extremely pleased to be joining such an award winning team as Red Agency. We have always been very proud to be a Queensland born and bred company that has focused on quality and results. Now, together with Red Agency, we have a fantastic opportunity to grow and develop. The future for us all is very bright.”

Wright added: “From the outset there has been an alignment of ideas and approach from both agencies, we are forward thinking companies with a strong creative slant, a focus on attention to detail and a commitment to evolving the role PR can play for our clients. It is great to bring in someone of the quality of Yasmine, who is a well respected industry leader known for her strategic approach, energy and dedication, into Red Agency.”

Red Agency has offices in Sydney, Melbourne and Brisbane. It offers strategic public relations and communications for clients across consumer, corporate, technology and government practice areas, as well as specialist teams in experiential and activation, Red Guerilla, and social strategy and community management, #RedSocial.




Please login with linkedin to comment

Chocolate creativity dark social Online News

Latest News

Albo Responds To Meta: “Not the Australian way”
  • Media

Albo Responds To Meta: “Not the Australian way”

Australian Prime Minister Anthony Albanese said Meta’s decision to stop paying for Australian news is “not the Australian way” and that he is “very concerned” about the announcement. Meta today confirmed it will walk away from funding Aussie journalism once the current content deals expire in what is a significant blow to Australia’s largest publishers. […]

Media Outlets Respond To Meta’s Decision To Stop Funding Australian News
  • Media
  • Technology

Media Outlets Respond To Meta’s Decision To Stop Funding Australian News

The Australian media industry has responded to Meta’s decision to walk away from funding Aussie journalism once the current content deals expire. In a blow to local media outlets, Meta said it will not enter negotiations to extend deals to pay Australian media companies for the news that appears on its platforms. Michael Miller, News […]

FIVEAA Unveils Refreshed Brand Identity
  • Media

FIVEAA Unveils Refreshed Brand Identity

NOVA Entertainment has today announced the launch of a refreshed brand identity for FIVEAA, Adelaide’s premier commercial talkback station. The forward-looking brand refresh reflects FIVEAA’s new lineup and vision while paying homage to the station’s previous logo and rich heritage. Built upon the new tagline of Always Adelaide, the new direction celebrates the ‘AA’ branding […]

Fabulate Wins Big At AiMCO Awards
  • Marketing

Fabulate Wins Big At AiMCO Awards

Australian social and content marketing workflow platform Fabulate has won big at the industry’s annual AiMCO Awards, taking out the highly competitive Best Influencer Marketing Technology Service category. Lead image: Fabulate team at Aimco Awards The win saw the start up platform, which has a team of around 50, receive the industry recognition against competitor […]

Hubbl Is Here: Newest Transformative TV Tech On Sale March 10
  • Media

Hubbl Is Here: Newest Transformative TV Tech On Sale March 10

Australia’s newest transformative TV technology, Hubbl, will be on sale from March 10 in Harvey Norman and JB Hi-Fi retail stores nationally and via Hubbl.com.au. Lead Image: Foxtel CEO Patrick Delany at Hubbl Launch. Also from March 10, Hubbl will unveil a national advertising campaign starring brand ambassadors Hamish Blake and Andy Lee. The multi-channel […]