Phillip Island Nature Parks the Australian not-for-profit conservation organisation has appointed Croud as its digital marketing agency.
The conservation organisation is known for its dedication to penguins, koalas, seals and more, appointed Croud following a competitive pitch against eleven other agencies. Croud will aim to grow brand awareness and drive new park visitors.
Croud was selected to support Phillip Island Nature Parks due to its expertise in delivering fully integrated, cross-channel digital marketing strategies.
Through this partnership, Phillip Island Nature Parks hopes to build upon their digital activity, to further promote key messages and new experiences they have to offer.
Croud will be offering Phillip Island Nature Parks support across a number of services, including SEO, content, PPC, paid social and analytics.
Sophie Winter, digital marketing executive of Phillip Island Nature Parks, said: “We are extremely excited about our new partnership with Croud, and can’t wait to use their vast experience in digital marketing to share our important messages with the world.”
Jamie Hoey, managing director of Croud AU, said: “We’re pleased to be entering into a new partnership with an organisation that drives meaningful change for our planet. Our team looks forward to working closely with them and supporting their journey towards digital growth.”
The team will aim to leverage their industry-leading experience alongside Croud’s global network of 2,400+ digital specialists, to deliver effective campaigns that reach, engage and convert their target audience.