Blogging company Nuffnang Australia this week has relaunched its Sydney office and announced two new talent bloggers following parent company Netccentric lodging its prospectus with the Australian Securities and Investments Commission, seeking to raise up to A$12.5 million.

The new Sydney office reports to Melbourne-based managing director Felicity Grey and will be headed up by Sydney Sales manager Elissa Gillon.

After studying media and communications and English literature in New Zealand, Gillon launched her career in Sydney and has spent the last seven and a half years specialising in digital media and communications. She has a great love for the advertising industry and is especially enthused by content and social media marketing and strategy.

“I am very pleased to welcome Elissa Gillon to the role of Sydney sales manager at Nuffnang. Elissa brings a wealth of agency and digital media experience and I am confident she will play a major part of Nuffnang’s next stage of growth and offer our clients the very best blogging solutions in the market,” Grey said.

Gillon said: “I am very excited about the opportunity to work as part of the Nuffnang team, leading the Sydney office and representing Nuffnang in NSW. I’ve loved working with Nuffnang on several campaigns in the past and am thrilled to be working for such an exciting, fast-moving company and marketing space.”

Nuffnang’s Bloggerati talent group also welcomes two new talent bloggers to its fold, both further strengthening its parenting offering.

Laughing Kids Learn by Kate Lloyd is a must-read blog for all parents seeking ideas for learning and fun with children. The blog holds tips for sensory play, numeracy, literacy and much more. Laughing Kids Learn boasts 279,677 monthly views with 218,612 unique visitors per month.

Racheous by Rachel Brown is a parenting blog with an emphasis on learning. On the blog, Rachel shares her life, natural parenting inspiration and her love for learning. Racheous has 47,413 monthly views with 30,804 unique visitors per month.