B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • WPP
  • State of Origin
  • NRL
  • Pinterest
  • B&T Women in Media
  • Thinkerbell
  • AFL
  • imaa
  • Anthony Albanese
  • Spotlight on Sponsors
  • Meta
  • AI
  • Foxtel
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: MediaCom’s Mathew Anastasi Promoted To Group Business Director, As Shane Jolley joins As Content Director
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Advertising > MediaCom’s Mathew Anastasi Promoted To Group Business Director, As Shane Jolley joins As Content Director
AdvertisingMedia

MediaCom’s Mathew Anastasi Promoted To Group Business Director, As Shane Jolley joins As Content Director

Bebhinn Carey
Published on: 14th November 2017 at 9:30 AM
Bebhinn Carey
Share
4 Min Read
SHARE

MediaCom Melbourne has today announced the promotion of Mathew Anastasi (main picture), formerly content director in MediaCom’s specialist division MBA, to group business director.

An established member of MediaCom’s team Anastasi began his journey with the agency two years ago and has delivered exceptional work for clients, including CUB’s award winning True North; a content lead campaign in partnership with National Geographic created to raise awareness of GNBC as the perfect beer for any outdoor occasion with mates.

As part of Anastasi’s new remit as group business director, he will lead relationships with key clients including Fonterra and beyondblue and will assist in achieving their strategic goals.

Willie Pang, chief operations officer said, “Our business is experiencing a period of incredible growth and we have searched the globe for client leaders who are a unique mix of business strategist, communications expert and innovation specialists. We are so proud to have found this talent internally in Mat. His track record within the industry and our business is unquestionable and we look forward to the impact that he will have with our key clients.”

Anastasi added, “It’s exciting times at MediaCom, we’re uniquely placed as an agency from a leadership, client and tech perspective to face the challenges of an ever-evolving media industry head on. I look forward to harnessing the collective brilliance within MediaCom to bring fresh thinking and solutions for our clients.”

Joining MediaCom as Anastasi’s successor Shane Jolley has been appointed as content director in MediaCom’s specialist division, MediaCom Beyond Advertising (MBA). Jolley brings with him a wealth of content experience to the agency having previously worked in mainstream television producing, in Ad Land for the likes of DDB and McCanns and having spent almost six years creating, formulating and producing Brand Funded TV solutions with the pioneers in this space – Igloo Media.  Jolley has also previously hosted and produced 2 seasons of Luxury Escapes for the Seven Network. He has significant client fronting and agency experience more recently in a Senior Sales role with VMO.

As part of Jolley’s new remit he will work closely with Gemma Hunter, global executive creative director and head of MBA Australia.

In alignment with MediaCom’s positioning as The Content + Connections Agency, Jolley’s focus will be to develop and grow the content product and services offering for Melbourne based clients, ensuring that MBA are working as trusted advisors across content strategy, creative, production, partnerships and distribution.

Hunter said of Joley’s appointment, “Shane brings a wealth of experience and enthusiasm to the team. His proactive approach, deep client service ethic and problem-solving expertise will be a huge asset to our people and our clients”.

Jolley added, “I’m really excited to be a part of the MediaCom team, working on some of the best clients in market on ground-breaking campaigns alongside the MBA national team and other departments.

Anastasi’s promotion and Jolley’s appointment further showcases MediaCom’s focus on growing and developing its leadership capability from within, and also the agency’s investment in its Melbourne presence.

Effective immediately, Anastasi will report directly to Melbourne based Chief Operations Officer, Willie Pang, and Jolley to Gemma Hunter, Global Executive Creative Director and Head of MBA Australia.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: mediacom melbourne
Share

Latest News

Telstra Launches One-Off Ad During State Of Origin Decider
11/07/2025
Clemenger BBDO Sydney office.
Agency Scorecard: Clemenger BBDO
11/07/2025
Matt Coote.
Matt Coote Takes New Senior Role At GumGum
11/07/2025
Spenser Skates.
Amplitude Acquires Kraftful To Embed AI-Native Voice Of Customer Capabilities
11/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?