The Idea Shed Continues Winning Streak With The Addition Of Rekorderlig Cider

The Idea Shed Continues Winning Streak With The Addition Of Rekorderlig Cider

Sydney-based independent creative agency, The Idea Shed, has won Rekorderlig Cider following a competitive pitch.

This latest win follows the announcement last week of four further wins for the agency, Westholme, Reckitt Benckiser, Real Pet Food, and WesTraclCAT (Caterpillar).

Billings for the Rekorderlig Cider win are undisclosed.

Rekorderlig, a Swedish heritage brand and global leading cider brand, is distributed in Australia by Coca-Cola Amatil.

Today its global reach extends to the United Kingdom, Australia, New Zealand, South Africa, The USA, Hong Kong and Singapore.

Cider & Emerging at Coca-Cola Amatil senior brand manager Philippa Hearn said of the appointment: “We are thrilled to be partnering with The Idea Shed and look forward to working closely together in the months ahead.

“2019 is a really exciting year for Rekorderlig and we see the agency playing a key role in enabling it to be a highly successful one.”

The Idea Shed managing partner Richie Strettell added: “Rekorderlig is an iconic brand within the cider category.

“With so much potential for growth we are looking forward to working with the team in helping shape its future in the Australian market.”




Please login with linkedin to comment

Coca Cola Rekorderlig

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]