Aussie Publishers Score Record 23 Finalist Noms At INMA 2018 Global Media Awards
Australia’s news media publishers have scored a record 23 finalist nominations, the third highest in the world from a field of 39 countries, at the prestigious INMA (International News Media Association) Global Media Awards.
Australia’s 23 finalists were just behind India with 25 finalists and the US with 41.
News Corp Australia received the most nominations with 16, followed by Fairfax Media with seven.
This year, the Global Media Awards attracted a record number of 830 entries from 220 media companies in 39 countries. Participants included news media, magazine media, digital media, television media, and radio media.
The INMA shortlist consists of 195 finalists in 20 categories, and two groups for global/national brands and regional/local brands.
NewsMediaWorks CEO Peter Miller said: “The high number of finalists from Australia’s news media publishers in a very competitive field demonstrates that our publishers are among the best in the world.
“Our finalists list shows a range of innovative print, digital and native campaigns, product launches, audience engagement, and monetisation and revenue generation initiatives. The successful results of these initiatives validates the important and trusted role news media has for both advertisers and readers.”
The Global Media Awards competition focuses on six activities crucial to success: energising brands; creating new products; growing, engaging, and monetising audiences; growing advertising revenue; developing customer insights, and instilling innovation.
Australia’s finalist nominations are:
Best Brand Awareness Campaign – global/national brands
- Fairfax Media, Australia, “The Australian Financial Review: The Daily Habit of Successful People”
Best Public Relations or Community Service Campaign – regional/local brands
- News Corp, Australia, “Do Something! Day”
Best Use of an Event to Build a News Brand – regional/local brands
- News Corp, Australia, “Herald Sun Full-On Footy Tour”
Best Use of an Event to Build a News Brand – global/national brands
- News Corp, Australia, “Jeff Horn – The Sunday Mail”
Best New Print Product – regional/local brands
- Herald Sun, Australia, “AFLW Liftout & Supplements”
Best New Print Product – global/national brands
- Fairfax Media, Australia, “Fairfax Media: Executive Style magazine”
- News Corp, Australia, “News Corp Travel Tuesday Escape Everyday Series”
Best Launch of a Brand or Product to Create An Audience Segment – regional/local brands
- News Corp, Australia, “Local Sports Stars”
Best Launch of a Brand or Product to Create An Audience Segment – global/national brands
- News Corp, Australia, “News Prestige Network Launch”
Best Idea to Grow Advertising Sales or Retain Advertising Clients – regional/local brands
- News Corp, Australia, “News Advance Program”
Best Execution of Print Advertising – regional/local brands
- News Corp, Australia, “The Book of Mormon Mega Wrap”
Best Execution of Print Advertising – global/national brands
- News Corp, Australia, “#SamDay or How our Two Biggest Mastheads Changed Their Name for the Day”
Best Execution of Native Advertising – global/national brands
- News Corp, Australia, “Suncorp Federal Budget”
Best Use of Data Analytics – regional/local brands
- Fairfax Media, Australia, “InsightsPlus”
- News Regional Media, Australia, “A Digital Playbook for Every Newsroom”
Best Use of Data Analytics – global/national brands
- Fairfax Media, Australia, “The Australian Financial Review: Harnessing Data to Drive Revenue Growth”
Best Use of Consumer Research – regional/local brands
- Fairfax Media, Australia, “InsightsPlus”
- News Corp, Australia, “App Only and App Management Research”
Best Use of Consumer Research – global/national brands
- Fairfax Media, Australia, “Kidtopia Festival”
- News Corp, Australia, “The Food Mood and Media Connection”
Best New Corporate Innovation Initiative – global/national brands
- Fairfax Media, Australia, “Project Blue”
Best New Concept or Innovation to Create New Profit Centres – regional/local brands
- Herald Sun, Australia,
“Herald Sun Destination Education”
Best New Concept or Innovation to Create New Profit Centres – global/national brands
- News Corp, Australia, “International Pro Darts Showdown Series”
The 40 first-place winners will be announced at the Global Media Awards Ceremony on 4 June in Washington. Also announced will be regional winners and the global ‘Best in Show’.
The awards ceremony will be held in conjunction with the 88th Annual INMA World Congress of News Media.
Please login with linkedin to comment
INMA Global Media AwardsLatest News
Sydney Comedy Festival: Taking The City & Social Media By Storm
Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]
Global Marketers Descend For AANA’s RESET For Growth
The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]
Is Meta’s New AI Chatbot Too Left-Wing?
Meta's chatbot accused of being left-wing after being caught wearing a Che Guevara T-shirt & listening to Billy Bragg.
TV Ratings (23/04/2024): Why Did No One Tell Angela That Farmer Wants A Wife Is Set On A Farm?
As wonderful as this headline is, let's face it, we all know an 'Angela', don't we?
PubMatic Unveils New AI Partnership To Turn Social Posts Into Ads For Any Digital Channel
Here's some nifty tech for turning social posts into ads. Assuming said posts aren't one-star character assassinations.
Intuit Mailchimp Makes A Splash With Its First Australian Brand Campaign
Ever laugh along at a gag you didn't get so as not to appear dumb? Get ready for more feigning with this new work.
GumGum’s Rob Hall: Advertisers Can No Longer “Rely On Binary Descriptions” Of Consumers
If anyone's got their finger on adtech's pulse, it's Rob Hall. He also avoids using the good paper in the office printer
Mastercard Nabs Florencia Aimo From Marriott International
Marriott International's Florencia Aimo jumps from the hotel business to the exploitative credit card one.
Bastion Agency Appoints Cheuk Chiang As New ANZ CEO
Cheuk Chiang takes the reins over at Bastion Agency. But not the rains down in Africa.
Spotlight On Sponsors: Major Sponsorship Wins After A Disappointing Week In Sport
B&T continuing our deep dive into local sport sponsorships & that's despite not a single offer of a free ticket as yet.
Macca’s Marketing Director, Samantha McLeod On Big Mac Chant: “What Was Once Old Is Now Cool Again”
Macca's using the power of nostalgia in latest Big Mac campaign. Well, only for those who've ever eaten one sober.
World Premiere Of Midnight Oil: The Hardest Line To Open Sydney Film Festival 2024
Oil's biopic to open Sydney Film Festival. Here's hoping Molly Meldrum will take his pants down at the premiere.
Entries Are Now Open For The 2024 Brandies, IntelligenceBank’s Annual Brand Marketing Awards
The Brandies are, of course, a prestigious marketing gong and not the mystery tipple favoured by nannas everywhere.
The Fred Hollows Foundation Appoints Ardent For PR
Yes, we all like to have a joke at PR's expense. But sometimes it does important work, like this.
AI, eCommerce & Marketing Specialists Are In Increased Demand By Businesses, New Data From Fiverr Shows
Has your philosophy & anthropology degree left you with nothing but a huge HECS debt? Here's what you should've studied.
Perth’s First 3D Anamorphic Billboard Arrives Courtesy Of oOh!media
Do you love a buzzword? Now you can add anamorphic to the list as it relates to billboards, not a colleague's ears.
MasterChef Australia & Crown Resorts Launch Unique Dining Experience With ALUMNI
A pop-up restaurant staffed by MasterChef contestants! That's fine dining prices for first-year apprentice chef cuisine!
Amanda Laing Announces Resignation From Foxtel Group
Foxtel's chief commercial & content officer heads for the exits. Read nice things the bosses said about her right here.
The Lost Letters From Our Diggers: News Corp Unveils ANZAC Day Special
It's nice when brands respectfully acknowledge ANZAC Day.
Howatson+Company Acquires Akkomplice
Large indie acquires a slightly smaller indie. Much like a shark eating a tuna, just with less thrashing and blood.
Google Delays Third-Party Cookie Deprecation Again
In good news for the sale of picture library biscuit photos, Google continues to tease over the end of cookies.
Education A Low Priority For Aussies More Concerned With Cost Of Living Forethought Study Reveals
Study finds Aussies cutting back on education due to cost of living. Booze & Uber Eats sales remain largely unaffected.
“I’m Still The Same Person That I Was”: Rikki Stern Says “Fucc It” To Cancer Stereotypes
B&T always happy to promote the anti-cancer cause. Even brands that massively overdo it with the hot pink.
The Unapproved Climate Certification Allegedly Causing Mass Greenwashing
Are you left flummoxed in the canned tuna & free range eggs aisle? Just wait till this green certification gets up.
TV Ratings (22/04/2024): Fans Mock “Over The Top” Reaction To New MasterChef Judges
MasterChef returns for its 2024 season. B&T stands by putting peppercorns in Gravox & no one will be any the wiser.
Dentsu Restructure: Muddle, Harvey & Johnston Take Leadership Baton As Bass & Yurisich Exit
A large broom has swept through Dentsu's local ops this morning, taking with it some big names & the air con's cobwebs.
Industry Shares Trends Shaping The Industry This International Creators Day
B&T's asking adland creators to reveal their top trends. And it's not good news for your Jenny Kee cardigan collection.
Mable Extends HOYTS Sensory Screenings Partnership
Mable has extended its HOYTS sensory screening partnership. Vigorously defends its two-star Oppenheimer review.
Orphan Launches ‘They Need Our Help. We Need Yours’ For Children’s Cancer Institute
Anything to do with childhood cancers has B&T's 110% support. That said, we do ignore the red meat & alcohol warnings.
Smile Team Orthodontics & Keep Left Collaborate On Smile-Inducing Campaign
As parents would attest, given the cost of orthodontics you'd expect this campaign to be a lavish production indeed.
Opinion: How Video Calls Neglect Learning Diversity
Need an excuse to duck out of a video call this arvo? Show this to your boss.
DoubleVerify Achieves First-Of-Its-Kind Responsible AI Certification From TrustArc
DoubleVerify receives responsible AI certification. However, not its robotic vacuum that's been seen menacing the cat.
Smile For A Good Cause: The Social Media Campaign Giving Back To The Community
Are you known as the office Austin Powers? More for you teeth than shagability? Get snappy new fangs with this news.
Elon Musk Mocks Albo After ESafety Wins Court Injunction Against X
Albo's 2024 from hell continues - Rabbitohs in crisis, down in the polls and now feuding with world's richest man.
Real Estate Developer In Hot Water Over “Sexually Exploitative” OOH Campaign
Real estate agents again tops in the 'least trusted profession' polls, nudging used car salesmen & ad creatives.
Epsilon’s Shane Hanby: Post-Cookie Era Relies On “Teamwork” Between Brands, Marketers & Tech
This pro predicts more "teamwork" in a post-cookie era. Which spells bad news for the uncooperative or plain stubborn.