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B&T > Media > Logitech Teams Up With 2018 Gfinity Esports Australia
Media

Logitech Teams Up With 2018 Gfinity Esports Australia

Marina Saggers
Published on: 10th April 2018 at 9:55 AM
Marina Saggers
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3 Min Read
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Gfinity Esports Australia is excited to announce that Logitech Australia has joined as the second commercial partner of the 2018 Gfinity Elite Series Australia, as Series Major Partner.

The new esports tournament will launch in May 2018.

Gfinity Esports Australia’s entry into the Australian esports scene as a new level of quality entertainment and professional gameplay aligns with Logitech’s position as the number one supplier of gaming accessories and peripherals.

Logitech will be supplying the highest quality gaming equipment across the Rocket League, CS:GO and Streetfighter V matches within both seasons of the Gfinity Elite Series Australia in 2018, through its brands Logitech G and Astro.

This will provide key integrations and exposure for Logitech’s brands across Gfinity Elite Series Australia’s 42 live broadcast esports events.

Dominic Remond, CEO of Gfinity Esports Australia, said of the announcement, “We are extremely pleased to have Logitech Australia join the inaugural Gfinity Elite Series Australia, as a Major Partner across all three of our game titles in 2018.”

“The Logitech and Astro brands are synonymous with top-tier gaming and state of the art equipment, which makes this partnership perfectly suited to showcase the best of the best across professional esports in Australia.”

“This is an exciting step, following on from our news earlier in the year announcing Dell as Presenting Partner for the Series.

“Given the Gfinity Elite Series Australia will broaden the audience of esports fans in Australia, as well as creating new heights for esports entertainment, I’m delighted that Logitech has identified this partnership as the best way to continue to prove out their market-leading brands with the highly sought-after esports audience.”

Damian Lepore, managing director of Logitech Australia and New Zealand, said, “Logitech G and Astro are an integral part of the gaming community, and our partnership with the Gfinity Elite Series Australia in 2018 demonstrates our commitment to the growth of esports.”

“We have been working with professional players over the past few years, whilst developing sophisticated and innovative pro products and are excited to back this world class championship, which is a first for Australia. This is exactly what is needed to take Australian professional gamers to the next level.”

The Gfinity Elite Series Australia presented by Alienware kicked off with the first Challenger Series in January, with the Gfinity Elite Series Australia commencing in May.

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By Marina Saggers
- Corporate communications professional with high level writing, strategy and issues management skills. - Able and trusted to advise at all levels across an organisation. - Adept at producing fast and accurate communication material for a range of target audiences. - Experienced in speechwriting and developing materials for presentations. - Strong interpersonal, verbal and listening skills. - Able to build relationships, manage a complex stakeholder mix and deal with high profile individuals. - Skilled at identifying issues and implementing proactive and reactive mitigation strategies. - Calm under pressure, managing multiple projects and priorities, and working to deadlines. - Reliable, dedicated, adaptable and personable.

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